HG Insights’ very own Ali French and Lauren Wong spoke about their experiences as women working in the technology sector at the recent Santa Barbara Women in STEM Lightning Talks event.

According to research by the American Association of University Women (AAUW), women make up only 28% of the workforce in science, technology, engineering, and math (STEM), and the gender disparity is particularly high in some of the fastest-growing and highest-paid jobs of the future, like computer science and engineering.

Santa Barbara Women in STEM is a network of professionals with a common goal to promote and encourage women in STEM fields. The network regularly holds workshops and events to help empower women and girls to expand their professional goals and interests in STEM. HG Insights employees gave presentations at the network’s latest Lightning Talks session, of which highlights are featured below.

How A Kindergarten Teacher Helped Revamp Our Sales Process
Ali French, Senior Manager of Global Revenue Ops

I grew up with a mom who was also a kindergarten teacher, so while I was very familiar with her curriculum, I never thought it would have much carry-over to my job at HG Insights as the Senior Global Revenue Operations Manager.

Well, just like with most things in life, my mom knows best. This story is how we revamped our sales process by listening to advice from a kindergarten teacher.

Lesson 1: Never show up empty-handed
The first lesson my mom would teach her kindergarteners was the importance of showing up and doing the work. When it was time to clean after recess, you better have some blocks in your hand. We’ve embraced the same culture at HG. No one is impressed with the person at the meeting who can only talk about the problem. Coming with solutions (even if it’s not THE solution) will always lead to better outcomes.

Lesson 2: Use the buddy system
For a kindergarten teacher, the buddy system is about safety in numbers. For the business world, it’s about finding champions and allies. For me, that meant our SDR manager, Garrett, who helped confirm I was on the right track in my approach. Throughout the project, he was my partner, buddy, ally, and sometimes therapist. Alone I was just a person with a problem. Together we were a team working on a solution.

Lesson 3: Sharing is caring
Sharing is the most important lesson I learned from my mom. Share your toys, your time, your feelings, and yes, even your snacks. For me at HG, that meant sharing some uncomfortable truths about what wasn’t working in our sales process. But by showing how this issue impacted the entire company, I was able to frame the situation for our leadership in a way that demanded action.

If you want details on the specific steps I took, please reach out to me. If you want more advice on how you too can play well with others, I’ll make sure to pass your request on to my mom.


A Speed Date with Snowflake
Lauren Wong, Senior Data Services Engineer

Lauren WongI’m going to take you on ‘A Speed Date with Snowflake’ and peel back the curtain to reveal why Snowflake, the data platform built for the cloud, is so useful to me as a Data Services Engineer at HG Insights, and why companies should take it on a second date.

Full app analytics tool
Snowflake is an in-house, full app analytics tool that is self-tuning and self-healing and is the only data platform that is built in and for the cloud. In a nutshell, it enables its users to have a centralized location for ingesting, transforming, visualizing, and sharing data. Essentially, this means that vendors can now not only ingest data and deliver it to their clients but also allow themselves and their customers to perform analytics in the same space.

Good data practices
Snowflake not only promotes better performance, ease of use, and robust security but also fosters more opportunity through its pay-as-you-use pricing packages, making it widely available to companies of any size. This, in turn, enables smaller companies to develop good data practices off the bat and become integrated into this fast-paced data age, with less overhead.

Driving business value
Essentially Snowflake enables companies, large and small, to move away from outdated data warehousing methods and move towards a more improved method of data storing, transformations, and transfers all with easily adjustable capabilities to make sure companies are not breaking the bank. Snowflake’s features are really what make it an engine for driving business value. As a result, these modern data architecture frameworks are proving that the time-to-business value for data questions and implementations is becoming shorter and more important than ever.

Thank you for your time and if you want advice on pursuing a career in data engineering please get in touch.


HG Insights – Proud Supporters of Women in STEM

HG Insights was honored to sponsor this virtual event and equally honored that two of our senior managers were able to deliver insights into their working life in technology. Rana Kanaan, HG Insights’ EVP of Product, also featured on the judging panel of Lightning Talks where speakers presented on a topic dear to them for just three minutes each!

Santa Barbara Women in STEMZoe Hinck, President of Santa Barbara Women In STEM, said, “I’d like to thank HG Insights for sponsoring our latest Lightning Talks event. We had 90+ attendees on Zoom throughout the event. On top of the financial support, we appreciate the people-support the company provided, from their executive and HR teams, speakers Ali and Lauren, and judging from Rana Kanaan, EVP of Product. HG’s professionalism and genuine enthusiasm for the industry and supporting others came through loud and clear!”

– To learn more about Santa Barbara Women in STEM please visit their website here.

HG Insights believes that giving women equal opportunities to pursue and thrive in STEM careers helps narrow the gender pay gap, enhances women’s economic security and ensures a diverse and talented STEM workforce, and prevents biases in these fields and the products and services they produce.

– Learn more about careers at HG Insights here.