As an official sponsor of Dreamforce this year, we’ll be featuring our HG for Salesforce app and showcasing how sales and marketing teams are using it to identify prospects that are 50% more likely to convert into closed/won revenue. We’ll be doing this in our booth (#243) as well as in customer speaking sessions, and a friendly game show style Demo Jam competition hosted by Salesforce. Get more details on HG for Salesforce and planned events below.

HG for Salesforce

Our award winning HG for Salesforce app allows you to use technographics to gain valuable insights into the software and hardware technologies used by your customers and prospects so you can better qualify and target leads, score accounts, and shorten your sales cycles. The latest version of our app also allows you to enrich lead records and identify net new accounts so you can engage with prospects earlier and expand your revenue opportunities.

 > Learn more on our product page

Event Schedule

1. Three Steps to Becoming a Lightning Data Provider on the AppExchange

When: Tuesday, September 25, 1:00 PM – 1:40 PM
Where: Park Central, Franciscan II

Summary: Want to sell your B2B data to Salesforce customers? Want your data integrated without writing a single line of code? Join us to learn the 3 steps to becoming a Lightning Data Provider on AppExchange: 1) Join the AppExchange (ISV) Partner Program, 2) Onboard your data onto the Lightning Data platform, 3) Launch your pre-built app on AppExchange.

2. Admin Live Demo Jam Competition

When: Wednesday, September 26, 5:00 – 6:00 PM
Where: Admin Meadow, Moscone West

Summary: This is one of the most fun events at Dreamforce as it pits 4-6 AppExchange partners in a demo face off where each partner has exactly 3 minutes to present a live demo of their app (no slides allowed). As a past event winner, we’ve been invited to demo our HG for Salesforce app which means you’ll get a quick demo of the product and then get to vote on which demo you liked best to crown an event winner. If you like what you see, we appreciate your vote!

3: Data Management in Salesforce: The Latest on and Lightning Data

When: Thursday, September 27, 3:30 PM – 4:10 PM
Where: Marriott Marquis, Yerba Buena Salon 7

Summary: In a recent webinar, James Schoensiegel from Tegile, a Western Digital brand, showed how his sales and marketing teams are using HG for Salesforce to help identify accounts that are 64% more likely to close. In this session, James will cover how he used our app to achieve success for his team and you’ll also learn about Salesforce’s plans to transition away from products for data management solutions in Salesforce and what this means for you. You’ll also get recommendations for meeting your data needs now and into the future.

If you have any questions about HG for Salesforce, or what we’ll be showing at Dreamforce 2018, contact us today or visit our booth (#243) at Dreamforce.