Our head of mid market sales and sales development, Derrick Williams, recently got a chance to share some great sales development advice on David Dulany’s Sales Development podcast. In just under 40 minutes, he covered a variety of topics, including:
- how to use technology insights to help your SDRs target the right accounts and have relevant conversations
- how to use account selection and ICP definition to align sales and marketing efforts
- how to grow an SDR team
- tools and insights SDR managers can use to make their teams more efficient
Sales Development Podcast Now Available
- Directly on iTunes
- On Sales Development podcast page
You can also listen via YouTube below:
About Derrick Williams
Prior to joining HG Insights, Derrick Williams was a sought after consultant, specializing in Sales Development performance improvement. After implementing several successful projects, he joined HG Insights full time. He still brings that high-level consulting view to how he approaches sales development problems.