HG Insights & CEO Elizabeth Cholawsky Receive Individual Honors in the 19th Annual American Business Awards®

HG Insights & CEO Elizabeth Cholawsky Honored At Annual American Business Awards® A panel of 250 professionals reviewed over 3,800 nominations to select HG Insights as a Gold Stevie Winner in the Business or Competitive Intelligence Solution category. Recognizing the overall achievements of the entire organization and for the singular innovations in technology and product,

Master Class Recap: Data-Driven TAM SAM SOM

Winning your markets requires more than a top-down approach to your Total Addressable Market (TAM) or Serviceable Addressable Market (SAM). To win big, HG Insights’ most successful customers identify their Serviceable Obtainable Market (SOM). Drilling down to their SOM enables technology vendors to know which markets or industries represent the best growth opportunities, which markets are saturated by competitors,

Breaking Barriers – HG Employees Speak at Women in STEM Event

HG Insights’ very own Ali French and Lauren Wong spoke about their experiences as women working in the technology sector at the recent Santa Barbara Women in STEM Lightning Talks event. According to research by the American Association of University Women (AAUW), women make up only 28% of the workforce in science, technology, engineering, and math

Women in Management and Burnout – Looking Back and Moving Forward

Women’s History Month has inspired me to look back on my history, specifically in management. My first management position was in 1985 and I have been a people and project manager in various organizations ever since. Unfortunately, this is not the norm for many women throughout their careers. In the United States, women were nearly half

Technology trends for the future of work in 2020

Technology Trends for the Future of Work in 2020

Research – HG Insights reports on five technology trends predicted to transform the future of work in 2020. The rapid adoption of emerging technologies such as artificial intelligence (AI) and machine learning (ML) – coupled with trusted data ecosystems, empowered interconnected teams and tech-evangelist leaders – promises to produce new levels of workforce efficiency, productivity and growth

Webinar Recap: How to Generate 30% More Opportunities Using Tech Intelligence & Virtual Assistants

In our recent “How to Generate 30% More Opportunities Using Tech Intelligence & Intelligent Virtual Assistants” webinar, we discussed how to:  Identify prospects using technology intelligence   Use tech insights for inbound and outbound marketing  Create a more effective sales team using virtual assistants If you didn’t get a chance to register for the live event

HG Insights on Judges Panel for 2019 International Data Science Awards

HG Insights on Judges Panel for 2019 International Data Science Awards

HG Insights was recently chosen to be on the judging panel for the 2019 International Data Science Awards hosted by the Data Science Foundation, an organization that prides itself in honoring the most stand out innovations in data science and artificial intelligence technologies. “We are excited to launch the 2019 International Data Science Awards to