Our Executive VP of Strategy, Tim Royston-Webb, recently joined David Dulany on his Sales Development Podcast to highlight how companies can use tech intelligence to create more effective sales and marketing processes. During the conversation, he also delves deeply into a variety of topics, including how to:
- find the most lucrative white space opportunities for business growth
- properly identify your ICP and use it to align sales and marketing
- use tech intelligence to drive more effective sales and marketing outreach
Sales Development Podcast Now Available
You can also listen via YouTube below:
About Tim Royston-Webb
Before joining HG Insights, Tim served as a leader overseeing the go-to-market, strategy and global revenue areas for several business intelligence organizations including Forrester, Ovum, GlobalData, Datamonitor and Informa Business Information. Tim is a big data thinker with an analytical mindset. A thought leader on IT Spend and propensity modeling, his focus currently is on redefining the traditional thinking of sales & marketing professionals in IT vendors and service providers, educating them on how data can transform traditional sales and marketing processes to drive improved business outcomes.