Win Your Market With Data-Driven TAM SAM SOM

For years, business leaders have relied on traditional, top-down market intelligence reports to understand their markets and make mission-critical decisions. While these reports can provide you with a general estimate of your Total Addressable Market (TAM) or...

HG Market Intelligence Data Sheet

Market Intelligence from HG Insights delivers the actionable insights business leaders need to understand their markets in depth, make better business decisions and go-to-market (GTM) with confidence. Download

How Propensity Modeling can Accelerate Revenue Growth

In our Master Class, we partnered with TCV, a growth equity firm that provides management teams of growth stage companies with data-driven insights and sector expertise, to deliver a best practices session on propensity modeling for business. In the session, our EVP...
Citrix Drives Better Business Decisions Using Technology Intelligence

Citrix Drives Better Business Decisions Using Technology Intelligence

Challenge Citrix was looking for a data-driven way to make decisions between different sales and marketing strategies and programs. For strategic planning, they needed more granular business intelligence to help them see where market opportunities existed and optimize...