Easy to manage Resources for HG Data

Sell to the Right Accounts with Technology Intelligence

In a recent survey by OutboundWorks, only 50% of the sales organizations surveyed felt confident their teams were engaging the most strategic accounts. If you want to make sure your sales team is talking to the right companies, you need technology intelligence. Use Technology Intelligence to Reach the Most Relevant Accounts Find New Opportunities: expand

Make Your Digital Ads Convert with Technology Intelligence

Targeted advertising can increase click through rates by 670%, according to the American Marketing Association. And if you’re a B2B marketer, technology intelligence allows you to target your ads to the right audience so that you can achieve similar results. Use Technology Intelligence to Select the Right Audience for Your Display Ad Campaigns Competitive: target

How to Accelerate your ABM Program Results with Enriched Data

Account selection is one of the most critical components to ensuring ABM success. It determines how specific you can get with your initial outreach, the type of content you produce, and the overall effectiveness of your program. To deliver the best results, you need a data enrichment strategy to help you select the right accounts

How Technographics Help You Find and Close Business Faster

More and more sales and marketing teams are using technographic data to identify prospects that are 50% more likely to convert into closed/won revenue. Everyday, successful teams are experiencing how install base data is helping them target the right accounts, identify new prospects, and shorten sales cycles. In this webcast, we’ll reveal the top 6

Expand Your TAM with Technology Intelligence

Most sales and marketing teams underestimate the size of their total available market (TAM). Companies who use technology intelligence to find their TAM, typically find their true revenue opportunity is 3x – 5x larger than their original projections. Technology Intelligence Helps You Pinpoint the Right Revenue Opportunities Identify the Right Accounts: have a technology product

Better ABM with Technology Intelligence

Account selection is the most critical component to ABM success. That’s why 66% of marketers surveyed by Demand Gen Report indicated that they are using or plan to use technology intelligence to select the right accounts for their ABM programs. Technology Intelligence Helps You Target the Right Accounts from The Start ICP Definition: use technology