Rubrik Uses Tech Intelligence to Increase Revenue


In just one year, Rubrik doubled the size of its enterprise sales team. Prior to this growth, Rubrik assigned sales territories based on a set number of accounts matching a specific annual revenue size. However, without deeper insights, their sales territories were opaque. Rubrik found it near impossible to create equitable territory assignments for their sales reps or identify which regions or countries to invest in next. As such, Rubrik sought tech intelligence to provide more equitable territories, make sound resource allocation decisions, and continue their explosive growth—and they knew they needed better intelligence.


Rubrik uses HG’s IT spend and tech install intelligence to create territory assignments for sales reps and to make strategic decisions on where to invest next.

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Rubrik Uses Tech Intelligence to Increase Revenue