Finding B2B Prospects

How to Find New B2B Prospects Using Technographics

Bedrock Data, the maker of a leading cloud-based, data integration platform had an interesting challenge. They had developed a great platform for integrating various cloud-based data systems within an organization without IT support. The platform consists of various connectors that help companies get a consistent view of their data across various customer relationship management systems,

Target Your B2B Display Ads More Effectively with HG Audience

We’re excited to announce the launch of our new HG Audience segments designed to improve targeting for B2B digital advertising. HD Audience Overview HG Audience segments allow B2B marketers to hyper-target prospective customers or entire market categories with online advertising based on the installed technologies (technographics) and other business needs and conditions tracked by HG

sales intelligence

A Customer-Centric Approach to Sales Intelligence

Technically Speaking: An Interview with Martin Wise, CEO and Founder, RelPro  RelPro is a software as a service (SaaS) solution that delivers a unique combination of smart prospecting, quality leads and targeted intelligence for sales, marketing and business development professionals. The service analyzes data on more than 150 million business decision-makers and 7 million companies