Santa Barbara

HG Insights Ranks #3 in the 2020 List for Top Tech Startups in Santa Barbara

We’re honored that The Tech Tribune recently honored HG Insights with a number three ranking in its list of the Top Ten Technology Startups in Santa Barbara. Companies were evaluated on a number of different criteria, including: revenue potential leadership team brand/product traction competitive landscape Visit The Tech Tribune website to see the complete 2020

Increase Opportunity By Improving Your TAM

Being more aware of your Total Addressable Market (TAM) is critical for creating successful marketing campaigns and more opportunity to increase revenue. For ABM marketers, your target audience is a particular portion of your accounts that fulfill a specific ideal customer profile. Calculating your TAM correctly will allow you to efficiently focus on the best

Technographics Help Tegile Identify Accounts That Are 64% More Likely to Turn into Closed/Won Revenue

Tegile, a Western Digital brand, makes all-flash and hybrid storage arrays that help organizations accelerate their infrastructure, simplify storage management, and reduce costs by consolidating all of their workloads onto a single flash platform. The Challenge As a startup, Tegile needed technology installation data (technographics) on its prospects because its incumbent competitors had decades-long, dedicated

Expand revenue opportunities

Identify More Revenue Opportunities with Our HG for Salesforce Summer Release

We’re excited to introduce the Summer 2018 release of our award-winning, HG for Salesforce app, which includes two essential features designed to help you identify and close opportunities faster: Expand your target account potential with Discover Companies.  You now have the ability to discover and add net new accounts with specific technographics directly into Salesforce.