What is Technology Intelligence?
Companies around the globe are utilizing technology intelligence to empower sales, marketing, and strategy teams to make smarter decisions.
Go Beyond Traditional Data
Traditional account data points (firmographics) often fail to meet the strategic and tactical requirements of today’s strategy, sales, and marketing teams. That’s why some of the most innovative companies in the world rely on HG Insights technology intelligence to accelerate growth.
10K+
Technology Products
120M+
Verified Installations
12M+
Companies Globally
Installed Technologies
HG Insights utilizes advanced data science to uncover the specific hardware and software technologies that companies are using, including those that are ‘behind the firewall’.
IT Spend Intelligence
The world’s largest and most granular collection of account based IT spending intelligence. Profiling 450,000 global organizations, all linked to the D&B corporate structure forecasting 100+ Subsegments of IT spend at a global, regional and country level.
Contract Intelligence
The most advanced IT contract renewals intelligence on the market. Tracking 42,000 IT software and IT services contracts giving unique view of what enterprises are spending on granular areas of IT.
Experience Technology Intelligence
See how HG Insights can empower your strategy, sales, and marketing teams Request a DemoSmarter Business Processes
Use technology intelligence to streamline your key business processes.
- TAM & Market Analysis
- Ideal Customer Profiling
- Sales Territory Optimization
- Account Scoring & Prioritization
- Digital Advertising
- Marketing Campaigns
TAM & Market Analysis
Accurately size your Total Addressable Market (TAM) to identify the prospects and markets with the most value.
Ideal Customer Profiling
Use IT spend and technology purchase behavior to analyze your top customers and better define and refine your ICP.
Sales Territory Optimization
Ensure that your account executives target the prospects with the highest propensity to buy.
Sales Territory Optimization
Bring clarity and focus to your ABM programs by targeting and prioritizing the accounts that have the highest propensity to buy in every market you operate in.
Digital Advertising
Boost lead generation, generate brand awareness, grow prospect and customer engagement, and put your ideal customers within precise reach.
Marketing Campaigns
Increase engagement and generate more qualified leads with more targeted and efficient marketing campaigns.
Flexible Solutions
Whether you’re looking to integrate with Salesforce, Marketo, digital advertising platforms or empower your enterprise analytics teams, HG Insights can deliver insights where they will have the greatest impact on your business.
HG Insights Platform
Deep dive account intelligence
HG for Salesforce
Actionable insights in Salesforce CRM
HG for Marketo
Campaigns powered by technographics
HG Audience
Hyper targeted B2B audience segments
HG for LinkedIn
Target your LinkedIn ads by installed technologies
HG Universe
Feed your enterprise analytics teams