HG Insights Acquires TrustRadius to Revolutionize B2B Revenue Growth Intelligence

TrustRadius complements HG Insights’ AI‑powered Revenue Growth Intelligence platform, enabling GTM marketing strategy and execution to drive higher campaign performance and faster revenue outcomes. In today’s hyper‑competitive B2B technology landscape, the tie between strategic planning and impactful execution has never been more critical—or more elusive. While market analysis, Ideal Customer Profiles (ICPs), and target accounts […]

Introducing Mentions To Uncover Market Signals You’ve Been Missing

We’re excited to announce that “Mentions” data is now live in HG’s Revenue Growth Intelligence Fabric.  This release marks more than just the introduction of a new dataset. It’s a leap forward in surfacing richer, contextual buying signals that help go-to-market teams understand not just who to target, but why and when.   What are […]

Airbase Expands Their Market by +80% with HG Insights

Industry Spend Management Software Company Size 200-500 employees Location San Francisco, California Solution HG Platform with Salesforce integration Airbase empowers companies with innovative corporate spending solutions that enhance control, visibility, and automation throughout the entire spend management process. Their procure-to-pay platform streamlines financial operations, so finance professionals can focus on strategic initiatives instead of mundane […]

Business Process Outsourcing (BPO) Market Size, Share, & Buyers

bpo market by segment

Key Takeaways: $138.3 billion in projected spend on Business Process Outsourcing (BPO) in the next 12 months. 42% of BPO spending comes from the AMER region, largely from the United States. The leading segments within the BPO market include Analytics / Business Intelligence, Customer Relationship Management (CRM) BPO, Processing Services, Finance and Accounting (F&A) BPO, […]

A New Take on Corporate Hierarchies to Help Tech Companies Maximize Revenue

HG's approach to corporate hierarchies

When selling technology to complex global organizations, how well you understand corporate hierarchies has a massive impact on revenue and operational efficiency. Without a cohesive, accurate view of parent companies and their subsidiaries, you risk leaving millions in expansion revenue (and wallet share) on the table for competitors to grab. Not to mention opening the […]

HG Insights Redefines Data Intelligence to Optimize GTM Execution

SANTA BARBARA, Calif. – April 16, 2025 – HG Insights, the provider of AI-powered, go-to-market insights to 90% of tech companies in the Fortune 100, today announced the development of HG Revenue Growth Intelligence Fabric. This provides a new unified, comprehensive data repository yielding high-quality, detailed data necessary to optimize GTM functions across marketing, RevOps, […]