HG Insights acquires TrustRadius for industry-leading buyer intelligence, customer marketing, and intent-based leads.
Our Revenue Growth Intelligence solutions provide granular market insights, account details, buyer intent, and in-market leads that enable GTM teams to effectively identify, engage, and win the most promising opportunities.
Gain comprehensive regional adoption, spend, competition, and trend insights to make informed, strategic GTM decisions with significant detail to empower operational teams
Capture market opportunity using refined Ideal Customer Profiles that allows GTM teams to precisely target the right campaigns and accounts to generate revenue at scale.
Take advantage of unparalleled contextual buyer intent data and sales-ready leads to increase bottom-of-funnel velocity and qualified pipeline conversion.
Gain comprehensive regional adoption, spend, competition, and trend insights to make informed, strategic GTM decisions with significant detail to empower operational teams.
Capture market opportunity using refined Ideal Customer Profiles that allows GTM teams to precisely target the right campaigns and accounts to generate revenue at scale.
Take advantage of unparalleled contextual buyer intent data and sales-ready leads to increase bottom-of-funnel velocity and qualified pipeline conversion.
We make it easy to conduct bottom-up market planning, with a seamless transition to extract actionable accounts and territories for your sales team.
“The quantity and quality of the HG Insights data was viewed as more comprehensive and more reliable.”
Will Vasquez | Director, Account-Based GTM Strategies, HiBob, Inc.
Our Revenue Growth Intelligence Platform enables GTM leaders to streamline market analyses and gain deep account and buyer intent insights with online access to our AI-driven datasets – bridging the gap between strategy and execution.
Our RGI Fabric offers access to our comprehensive, AI-driven data repository that continuously derives technology usage, spend, buying center, cloud and AI maturity, competition, and buyer intent from billions of market data points.
Get real-time visibility into a company’s global cloud footprint including cloud product adoption, usage, and use case.
Gain layered buyer intent data that’s granular, contextualized, and actionable for optimized account-based marketing, demand gen, and sales engagement – accelerated with customer-verified content and high-quality, intent-driven leads.
Our new market analysis platform with an AI-assisted copilot to interactively build, explore and act on your total addressable market, ideal customer profile, competition, and whitespace with speed and confidence.
AI-assisted GTM analysis is only as good as the quality of data it draws from. Our Revenue Growth Intelligence Fabric is unified, comprehensive, and constantly updated — derived from billions of industry data points, corporate technographics, and buyer intent signals. This gives B2B technology leaders the means to gain precise and operational GTM insights.
Modernize GTM decision-making and effectively identify, engage, and win the most promising opportunities — accelerating pipeline conversion, revenue growth, and customer success.
“Amazing insights! I love the flexibility of the tool, which allows for identification of ideal customer profiles based upon high granularity of data attributes. HG Insights solves our go-to-market challenges by identifying TAM as it relates to our product offerings. It also helps in our customer retention strategies by showing us competitor presence in our book of business, along with customer intent to purchase.“
Patrick B. | Head of Business Intelligence at AppDynamics
“HG Insights offers comprehensive data sets and analytics tools that enable our business to make informed decisions based on real-time market insights and trends. In sales, it helps our team focus on the top 100 accounts per territory. HG insights has been adopted by the marketing, sales, and GTM teams very quickly.”
Lionel L. | Commercial Account Executive, Bitrise
“HG Insights has allowed us to identify accounts, appropriate territory segments, and company hierarchies, so we can align the best resources to prospect the customer. It’s helped us be confident and objective in our sales strategy and say, ‘These are the facts.'”
Esther Friend | VP Sales Efficiency and Transformation at Five9
Gain market insights, operationalize data-driven strategies, identify expansion opportunities, uncover partner accelerators, and outpace competitors.
Drive higher pipeline contribution, improve lead quality and conversion, maximize digital marketing ROI, and elevate ABM and customer marketing.
Increase sales performance, optimize territories, reduce sales cycles, increase pipeline conversions, expand account penetration, and win new customers.
Increase pipeline confidence, win more business, boost sales morale, reduce churn, and enhance account planning and prioritization.
Accelerate quality lead conversion, boost ABM and campaign performance, enhance ICP targeting and engagement, and reduce customer acquisition cost.
A precise GTM strategy begins with your TAM SAM SOM analysis.
Get the information you need to make data-driven decisions: Top vendors, products in play, market size, revenue distribution, and more.
HG is the pioneer in Revenue Growth Intelligence. With over a decade of experience in developing granular intelligence on technology adoption and spend, we’ve become the trusted partner of the Fortune Tech industry.
