Airbase Expands Their Market by +80% with HG Insights
Industry Spend Management Software Company Size 200-500 employees Location San Francisco, California Solution HG Platform with Salesforce integration Airbase empowers companies with innovative corporate spending solutions that enhance control, visibility, and automation throughout the entire spend management process. Their procure-to-pay platform streamlines financial operations, so finance professionals can focus on strategic initiatives instead of mundane […]
Business Process Outsourcing (BPO) Market Size, Share, & Buyers
Key Takeaways: $138.3 billion in projected spend on Business Process Outsourcing (BPO) in the next 12 months. 42% of BPO spending comes from the AMER region, largely from the United States. The leading segments within the BPO market include Analytics / Business Intelligence, Customer Relationship Management (CRM) BPO, Processing Services, Finance and Accounting (F&A) BPO, […]
A New Take on Corporate Hierarchies to Help Tech Companies Maximize Revenue
When selling technology to complex global organizations, how well you understand corporate hierarchies has a massive impact on revenue and operational efficiency. Without a cohesive, accurate view of parent companies and their subsidiaries, you risk leaving millions in expansion revenue (and wallet share) on the table for competitors to grab. Not to mention opening the […]
HG Insights Redefines Data Intelligence to Optimize GTM Execution
SANTA BARBARA, Calif. – April 16, 2025 – HG Insights, the provider of AI-powered, go-to-market insights to 90% of tech companies in the Fortune 100, today announced the development of HG Revenue Growth Intelligence Fabric. This provides a new unified, comprehensive data repository yielding high-quality, detailed data necessary to optimize GTM functions across marketing, RevOps, […]
CRM Market Share, Size & Buyer Trends Report
Key Takeaways: The global CRM market size is projected to reach $53 billion in the next 12 months 37% of spending on Customer Relationship Management software comes from buyers in the United States Salesforce, Zoho, and HubSpot lead in CRM market share by number of installations 73.8% of spending on CRM software comes from companies […]
Revenue Growth Intelligence: The Future of B2B Growth Strategies
Traditional growth strategies are failing B2B companies. The old playbooks, such as using broad market research, high-level TAM estimates, and disconnected sales intelligence, no longer work. Why? Because fragmented data fails to bridge the gap between strategic planning and GTM execution. In today’s hyper-competitive technology markets, precise growth strategies are no longer optional — they’re […]