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HG Insights Unveils Unified Revenue Growth Intelligence Platform and Agentic Infrastructure to Redefine GTM Precision

Alongside the RGI Platform, HG Insights is introducing RGI Agent Builder, its agentic infrastructure for enterprise GTM teams, now available in early preview. HG’s agentic infrastructure turns fragmented GTM data and signals into an integrated system that feeds every copilot and agent with shared context, powers agentic workflows across the stack, and gives GTM leaders reliability and control over how AI helps drive pipeline and revenue outcomes.

TrustRadius Report: GEO and Social Proof Key to Winning Gen Z Software Buyers

Gen Z is reshaping the B2B software buying process, according to TrustRadius’s 2025 Buyer Research Report. The study reveals that this generation now surpasses Boomers in influence and leans heavily on generative engine optimization (GEO) and social proof when making purchasing decisions. With higher trust in AI-generated content and stronger reliance on peer reviews over […]

Gen Z Buying Characteristics in the Age of AI

Gen Z Buying Characteristics in the Age of AI

Gen Z’s growing influence on the software buying landscape is the focus of a new report from TrustRadius, “From Boomers to Zoomers: Gen Z Enters the Software Buying Process.” The report highlights key differences in this generation’s preferences, including their high trust in AI and social proof, their view of software buying as a high-stakes, […]

New IT Spend Report for the 2025 B2B Market

New IT Spend Report for the 2025 B2B Market

Companies have been prioritizing investments in IT in recent years to ride out increasingly challenging market conditions. Despite intensifying global economic volatility, unrest, and fluctuating trade restrictions, IT solutions spending continues its trend of year-over-year growth. Coverage by James Hickey at Demand Gen Report >> Read More

HG Insights Launches Industry’s First Agentic Ecosystem to Transform B2B Sales and RevOps GTM

HG Insights Launches Industry’s First Agentic Ecosystem to Transform B2B Sales and RevOps GTM

HG Insights Acquires MadKudu and Launches Revenue Growth Agentic Ecosystem Santa Barbara, CA — August 11, 2025 — At HG Insights, we’re proud to announce the launch of our Revenue Growth Agentic Ecosystem—the industry’s first AI-powered GTM solution that unifies strategy, execution, and real-time activation. This milestone is further strengthened by our acquisition of MadKudu, […]

HG Insights Acquires TrustRadius, Providing GTM Teams With Buyer Intent Insights and In-Market Leads

INFUSE and HG Insights Bridge the Gap Between Intelligence and Activation

The acquisition combines two-world class datasets, enabling companies to integrate TrustRadius’ buyer intent data, intent driven leads, and customer voice content with HG Insights’ AI-powered revenue growth intelligence, helping B2B go-to-market (GTM) teams boost campaign performance, improve pipeline quality, and drive stronger revenue growth outcomes. Santa Barbara, CA — June 19, 2025 — HG Insights, […]

HG Insights Redefines Data Intelligence to Optimize GTM Execution

HG Insights Redefines Data Intelligence to Optimize GTM Execution

SANTA BARBARA, Calif. – April 16, 2025 – HG Insights, the provider of AI-powered, go-to-market insights to 90% of tech companies in the Fortune 100, today announced the development of HG Revenue Growth Intelligence Fabric. This provides a new unified, comprehensive data repository yielding high-quality, detailed data necessary to optimize GTM functions across marketing, RevOps, […]

INFUSE and HG Insights Bridge the Gap Between Intelligence and Activation

infuse hg insights

BOCA RATON, FL – March 18, 2025 – INFUSE, the global leader in B2B demand performance, and HG Insights, the premier provider of revenue growth intelligence to the Fortune 100, today announced the launch of four exclusive integrated solutions designed to seamlessly connect demand generation activation with global market intelligence. This collaboration enables businesses to […]