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Partnerships

How HG Insights Partners with Infuse Media

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Infuse

HG and Infuse partner to deliver demand generation programs fueled by data precision. By combining HG’s firmographic, technographic, and intent insights with Infuse’s multichannel campaign execution, marketing teams can reach the right buyers with relevant content, minimize spend waste, and accelerate qualified pipeline at scale.

Core Capabilities

  • Leverages HG technographics and intent signals to build high-quality ABM and lead-gen campaigns.
  • Integrates HG’s Revenue Growth Intelligence into Infuse’s data orchestration engine.
  • Uses co-developed audience scoring and qualification logic.
  • Offers joint reporting and attribution visibility to HG and advertisers.

End User Value

  • Drives qualified lead flow and improved MQL-to-SQL conversion rates.
  • Enhances campaign ROI via better targeting and lead validation.
  • Shortens sales cycles through intent-informed nurturing.
  • Expands HG’s visibility across the global demand-gen ecosystem.