Type: Podcasts & Interviews

[This interview on HG Insights’ Technology Intelligence originally appeared in MarTech Edge, a digital publication that covers anything and everything that happens at the crossroads of marketing and technology.] ————— HG Insights has been hailed…

International Love Data Week is a global celebration of data taking place every year during the week of Valentine’s Day, with the goal of raising awareness and building a community to engage on data-related topics…

With all the news of monopolies and consolidations in tech, it’s a great time to look at the role mergers and acquisitions play in the industry. In 2021, business spent $5.2 trillion on acquisitions. But we’re…

In 2023, the median annual churn rate for B2B SaaS companies is 12% so far. In today’s economy, the best way to combat customer churn is to act, not react: focus on your customers and…

Insights on the Acquisition-to-Growth Playbook In this episode of the MarTech Podcast, Elizabeth Cholawsky, CEO of HG Insights, shares her insights on the acquisition-to-growth playbook, and how Technology Intelligence empowers companies to conduct thorough due…

Technology Intelligence Data-Driven Decision-Making In this episode of the MarTech Podcast, Elizabeth Cholawsky, CEO of HG Insights, reveals how Technology Intelligence enables businesses to gain insights into market trends, competition, empowering decision-makers to make informed…

In this edition of Insider Interviews, Elizabeth Cholawsky, CEO of HG Insights, explains why it’s essential for Software-as-a-Service (SaaS) businesses to use Technology Intelligence to out-market, out-sell, and outgrow the competition, erasing any advantage they…

How to Personalize Your Next Sales or Marketing Campaign HG Insights’ VP, Growth Marketing Matt Hogan is featured on the latest episode of Growth Colony, a specialist B2B growth podcast, which chats with marketing, and …

In this edition of Insider Interviews, HG Insights’ Sr. Director of Global RevOps, Spencer Hardey, explains how to deliver significant benefits to businesses — for example, improved data-driven decision-making, efficiency, and customer experience — by…