Type: Solution Brochure

Account scoring streamlines sales efforts by focusing on the most likely-to-convert prospects. This improves sales efficiency, tightens marketing ROI, and boosts forecast accuracy. The solution provides ranked account lists, fit-need-intent scoring models, and actionable triggers…

White Space Analysis helps GTM leaders uncover market gaps, underpenetrated segments, and growth potentials, while aligning sales, marketing, and product teams on real opportunities. The solution delivers prioritized account lists, detailed market and segment maps,…

Automated sales plays enable B2B marketers to scale outreach, reduce manual effort, and ensure timely, precise engagement. This helps drive higher productivity, consistent follow-ups, and accelerated pipeline growth. The solution delivers prioritized lead lists, recommended…

Intent-Based Lead Generation and Conversion surfaces prospects who are actively researching your category, products, or competitors using downstream intent, review insights, and behavioral signals. AI scoring and customer-proof enrichment prioritize high-propensity accounts and streamline follow-up,…

Accurate market sizing and analysis help B2B marketers and GTM leaders allocate resources efficiently, reduce inefficient spend, improve forecasting accuracy, and align teams around forward-looking market and account data. With HG Insights, you gain segmented…

Competitor displacement is one of the highest-ROI motions in today’s highly-competitive environment. Companies are consolidating vendors and re-evaluating their tech stacks, creating prime opportunities to take share from competitors. HG Insights offers a fully integrated,…

Accurate, current customer and account data is essential for effective sales, marketing, and operations. Data enrichment ensures organizations have complete, reliable information to improve outreach precision. Beyond basic firmographic data, HG Insights can enrich records…

Sales teams struggle to identify which accounts are truly in-market. Signal-based prioritization consolidates intent, usage, and behavioral data to highlight accounts most ready to engage, reducing wasted prospecting effort. HG Insights aggregates first-party engagement, product…

Optimizing ABM performance requires precise ICP alignment, accurate account data, and actionable buying signals. This solution improves account selection, segmentation, and personalization, ensuring campaigns are relevant and impactful. HG Insights delivers refined account segments based…

B2B buyers increasingly rely on trusted peer insights. HG Insights Voice of the Customer solution enables marketers to collect, structure, and activate verified customer feedback that strengthens brand differentiation, builds buyer confidence, and minimizes friction…