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Market Sizing, ICP Design, and Segmentation

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Accurate market sizing and analysis help B2B marketers and GTM leaders allocate resources efficiently, reduce inefficient spend, improve forecasting accuracy, and align teams around forward-looking market and account data.

With HG Insights, you gain segmented market views, industry/geography filters, and account-level ICP lists. Leverage these insights to enable accurate territory planning, uncover growth opportunities, and execute tailored targeting strategies.