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REVENUE GROWTH INTELLIGENCE FOR REVOPS

Make Solid Decisions
on Where Best to
Focus Sales Effort

Make Solid Decisions on Where Best to Focus Sales Effort

Execute your RevOps strategy with data-driven decisions based on precise and granular GTM modeling to achieve optimal ICP, territory, segment, and account propensity.

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Challenge section

Gain Market Insights, Account Details, and Sales Automation for RevOps Results

Obtain comprehensive, granular market and account details that empower RevOps leaders to conduct precise analysis to identify opportunities and move from plan to execution. Conduct ICP segment and whitespace analysis, maximize territory coverage and account priorities, and arm sales with active insights and playbooks.

Expedite Accurate Market Analysis

Dynamically refine TAM, SAM and SOM insights and identify market opportunities built from bottoms-up, granular account-level criteria.

Gain Account Propensity Insights

Enhance segment and account targeting with technographic-enriched ideal customer profiles (ICPs) to identify prime customers.

Optimize Territory Coverage

Easily build out solid territory plans with key market-to-account location, propensity, buying center, opportunity details.

Close Whitespace and Displace Competitors

Measure market position, track rivals, expose segment and customer gaps, and pinpoint displacement and expansion opportunity.

Invoke AI Augmented Sales Automation

Leverage AI copilots and agent assistance to automate account research, signal-based selling, and playbook guidance.

Customer Story

How HiBob Uses HG To Improve Their Entire GTM

We make it easy to conduct bottom-up market planning, with a seamless transition to extract actionable accounts and territories for your sales team.

“The quantity and quality of the HG Insights data was viewed as more comprehensive and more reliable.”

Will Vasquez | Director, Account-Based GTM Strategies, HiBob, Inc.

Use Cases

ICP Definition and Targeting

  • Build detailed Ideal Customer Profiles (ICPs) defined by granular firmographic, technology profile, adoption, spend, and usage. Dynamically refine and create new ICPs for key account segments for a more nuanced view of target customers
  • Score accounts more effectively to focus on those with the highest propensity to buy and the greatest revenue potential. Align teams on key accounts and avoid wasting resources on those outside ICP segments unlikely to convert.

In-Depth Market Analysis

  • Analyze your TAM/SAM/SOM with account-level insights to identify growth opportunities. Refine target segments using detailed, firmographic, buying center location, technology adoption and maturity, and spend for accurate market sizing.
  • Take advantage of bottoms-up market sizing analysis to readily provide sales and marketing teams actual target accounts list within your SOM constraints to enable more precise segmentation, scoring, targeting, and outreach.

Whitespace Analysis

  • Discover untapped or underserved market segments where your product or service can expand, where regions are underserved, or where your competitors are exposed.
  • Analyze customer data, competitor strategies, and market trends to uncover opportunities for growth and innovation, all on one platform precise segmentation, scoring, targeting, and outreach.

Territory Optimization

  • Simplify territory planning processes and justify allocations leveraging data-driven market and segment analysis, granular ICP design, and in-depth account insights to optimize coverage.
  • Expand sales territory account lists beyond simple industry, company size and signal noise. Readily expand new and existing customer targets within defined regions and segments applying detailed account and buyer intent context.

Account Scoring

  • Craft more precise account scoring models using deep account data points including like product installs, product use intensity and maturity, and spend. Incorporate account changes and buyer intent signals to enhance scoring effectiveness.
  • Expand and adjust built-in weights and compare models outcomes to improve reliability and predictability outcomes. Export or connect to your CRM to improve account targeting, prioritization, and engagement.

Data Analysis and CRM Enrichment

  • Obtain our comprehensive, AI-driven Revenue Growth Intelligence datasets for analysis with your data warehouse either through our Platform web interface, API or agentic ecosystem.
  • Seamlessly integrate Revenue Growth Intelligence account data, AI-driven insights, and buyer intent data into Salesforce and HubSpot to improve data quality and enhance account targeting and engagement.

Take a Tour of the Revenue Growth Intelligence Platform

Our Customers Achieve Revenue Growth Results

Revenue Growth
Increase
0 %
Revenue from Target Accounts Increase
0 %
Lead-to-Opportunity Conversions Rise
0 X
Marketing Pipeline Increase
0 %
Sales Quota Achievement Improvement
0 %
Sales Participation Increase
0 %

Ready To See How HG Can Help You Unlock Growth?

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