AI Readiness Report: Top Industries and Companies in 2025
Download the complete report: The 2025 GenAI Readiness Report Since ChatGPT’s viral launch and the rise of Large Language Models (LLMs), generative AI has become the centerpiece of innovation across industries. It’s not all talk, either – according to an EY survey, using AI-powered tools in the workforce has surged to 75% at the end […]
HG Unveils Ambitious 2025 Vision at Annual Event
HG Insights recently came together for our annual kickoff event, HG United. Teams from around the world visited sunny Santa Barbara for a discussion about the future of AI, company updates, and to welcome our newest teammates. Executives also outlined the company roadmap and shared where HG is headed in 2025, as we bring new […]
The Next Generation of Sales AI Report
Discover the Sales AI Landscape in our full report here The Sales and Marketing industry, once dominated by just a few companies, has seen an explosion in MarTech apps in recent years. According to chiefmartec, since 2011, the field has grown 9,304% to 14,106 apps, with a 27.8% increase between 2023 and 2024 alone. The […]
Driving the Next Phase of Growth with CEO Rohini Kasturi
How Customers Win With HG Customers use HG Insights’ market-leading Tech Intelligence to go-to-market with confidence, capture market share quicker, scale with velocity, and maximize revenue by focusing on the accounts with the highest likelihood to buy. HG customers have seen a: 10x increase in click-through rates 40x increase total in lead volume attribution 50% decrease […]
What Does It Mean To Be a G2 Leader?
As HG Insights has been a G2 Leader for four consecutive quarters, here’s a look at what goes into that achievement Sales Intelligence platforms take the guesswork out of analysis, fueling go-to-market strategies by collecting and analyzing data from various sources and data sets. But not all Sales Intelligence tools are created equally. G2, a […]
ERP Market Share, Size & Key Players in 2025
Read the complete report The ERP Market Forecast for 2025 Download the Report In our recent market report, we analyzed the Enterprise Resource Planning (ERP) systems landscape. The ERP market is experiencing a major growth spurt. HG’s data shows that the total ERP market size will reach $147.7 billion in spending in 2025. This […]
Market Share Calculator
Knowing your worth as a company means more than just having a solid understanding of your discrete profitability. You also need to understand how your organization measures up next to your top competitors, and in the industry as a whole. Having these critical fiscal facts in your back pocket can provide your organization with strategic […]
What Is Technical Marketing?
At some point in your life, you will acquaint yourself with a “sneakerhead,” a cute term for a die-hard sneaker enthusiast. To a sneakerhead, a sneaker is much more than an essential component of the human wardrobe. The subculture surrounding sneakers has transformed shoes into an intricate form of self expression – it’s a culture […]
What is a Growth Engine?
Consistent growth is what enables a company to move from a startup to a top market competitor operating on a global scale. In order to achieve consistent growth, businesses must find a way to drive scalability and avoid the organizational roadblocks of underperformance and market interruptions. That’s where the growth engine comes in. When we […]
How to Build a Target Account List For Your Go-to-Market
Marketing teams often create highly detailed buyer personas, including their title/level of seniority, goals, challenges, purchase triggers, objections, background, behaviors, and a host of other details. In case you missed them, be sure to check out additional posts to learn about an Ideal Customer Profile (ICP) and Total Addressable Market (TAM). What is a Target Account? A […]