We’re excited to announce that “Mentions” data is now live in HG’s Revenue Growth Intelligence Fabric.
This release marks more than just the introduction of a new dataset. It’s a leap forward in surfacing richer, contextual buying signals that help go-to-market teams understand not just who to target, but why and when.
What are HG Mentions?
Mentions uncover when and how companies are discussing technologies, initiatives, and industry-relevant topics across a wide range of documents. Whether it’s a job post hinting at new infrastructure investments or a press release referencing AI implementation, Mentions brings these breadcrumbs to light, giving you early insight into technology interest.
Let’s take a look at this example –
Mentions are an extension of the curation process traditionally used in identifying technology signals. The highlighted texts in the above example are the contextual signals that help you understand where a company is headed.
Watch this video to learn more
Why It Matters
- Go Beyond Traditional Intent
Mentions complement HG’s proven intent signals by exposing early indicators of interest and initiatives that might not show up in conventional behavioral data.
- Unlock Historical Trends
Access topic-level history to track how conversations evolve over time—and spot emerging opportunities before competitors do.
- Target Hard-to-Reach Markets
Mentions help expand your addressable market, surfacing signals in industries or technologies that are often difficult to detect through traditional methods.
Mentions data arms you with context, timing, and precision, turning raw signals into actionable insight.
Whether you’re planning territories, building ABM lists, or refining your go-to-market strategy, Mentions give you one more advantage to reach the right buyers, earlier.
Ready to Explore Mentions?
Mentions are available now in RGI Fabric. If you’re already using RGI Fabric, start exploring how these new insights can boost your targeting workflow.
Not on RGI Fabric yet? Now’s the perfect time. Mentions is a key differentiator that makes the move worth it.
Reach out to us at sales@hginsights.com for more information.
