Revenue Growth Intelligence Fabric
HG’s RGI Fabric delivers deep, AI-driven firmographic, technographic, spend, competitive, and buyer intent data from billions of data points to enable precise, granular GTM analysis in MDM, CRMs, and copilots.
AI-Driven Data Repository Advantages
Fragmented, incomplete, and noisy data leads to costly GTM missteps and failure. Empower B2B leaders to work with the industry’s preeminent Revenue Growth Intelligence dataset to accelerate decisive, impactful GTM actions.
Comprehensive, Unified Datasets
Deep Technographics
Market-to-Account Insights
Contextual Buyer Intent
Extensive Firmographics and Spent
Advantage Number 5
Go Beyond Surface-Level B2B Data for GTM Analysis
Eliminates data silos and gain comprehensive, AI-driven firmographics, technographics, spend, buying center, competitor, and buyer intent data to drive consistent, accurate, and reliable GTM planning and execution.
What Data Types Drive Granular GTM Insights
Eliminates data silos and gain comprehensive, AI-driven firmographics, technographics, spend, buying center, competitor, and buyer intent data to drive consistent, accurate, and reliable GTM planning and execution.
Technology Installs
- Best-in-class technographics: Access the world’s most granular, in-depth understanding of the IT landscape.
- Behind-the-Firewall technology detection: We find and assess the most difficult products to detect using AI to capture and analyze related technology job postings, comments, contracts, and other sources.
- Intensity and locations: Access the scope of product usage by applying the unique Intensity data filter to identify locations and extent of where it is deployed.
IT Spend Data
- Enterprise and SMB spend: Technology spend insights for thousands of large and medium-sized companies to enable market analysis and account targeting accuracy.
- Spend forecasting: See how much companies will spend over the next 12 months for more than 140 spend categories, including hardware, software, services, and communications.
- Account-level granularity: Discover spending data for individual accounts based on actual revenue potential.
- Market sizing: Get a complete, accurate, and detailed understanding of your market; our spend data rolls up from the account to market-level. ridiculus congue augue capto ullamcorper regula sagaciter.
Layered Intent Data
- Buyer’s journey intent: Applies AI methods to intent data sources, our layered intent data identifies bottom-funnel accounts that are actively in-market research and selection to evaluation and new install.
- 2nd-party Buyer behavior: Incorporates buyer behavior signals from the TrustRadius acquisition, enabling precise scoring and targeting by correlating peer review engagement and buyer community activity with account-level intent.
- Buyer intent: By applying layered intent signals against your ICP and additional technology, intensity and maturity criteria, you can identify when a particular topic is surging its context within best-fit accounts.
- Account intent: Applies layered intent signals to identify when, where (location and buying center), and to what extent a company is researching new product or a competitive product within best-fit accounts. ridiculus congue augue capto ullamcorper regula sagaciter.
AI Maturity
- AI Maturity Index™: Identify where AI growth is accelerating with a view of AI-specific product adoption by company, locations where adoption is detected, and the strength of these detections.
- Data Management Maturity: Detect data lake, data processing, and data storage infrastructure usage, location, maturity, and intensity that are commonly associated with AI growth and maturity.
- AI Intent: Identifies and scores companies’ intent, down to the account locations and buying centers, based on buyer product research or evaluation activity as well as related AI intensity and maturity. ridiculus congue augue capto ullamcorper regula sagaciter.
Firmographics
- Core account data: Comprehensive dataset containing key business attributes including revenue, employee count, industry, locations, and corporate hierarchy relationships.
- Parent-Child Org Hierarchies: We provide detailed organizational hierarchy insight to make it easier for you to map accounts and territories.
- Extensive business data: Firmographic data is actively refreshed using company financial statements, publicly available data, surveys, government documents, and external data.
Cloud Consumption
- Cloud adoption and usage: Get a granular view into cloud product adoption, application-level usage, and use cases. Understand the wallet share of the cloud products a company has already deployed.
- Account level consumption: The visibility into cloud infrastructure drills down to specific geographic regions, helping you identify where additional opportunities exist.
- Cloud Centricity: Target and prioritize ideal customers based on which Clouds are in their tech stack and the intensity of their usage.
Contracts
- GSI contract data: HG shows you the specifics of GSI contracts, including the different service lines, contract value, customer drivers, and when the contract expires.
- Competitive dynamics: Explore which key systems integrators are influencing purchase decisions at an account.
Buying Centers
- Geographic and department usage: Improve targeting and have more informed conversations by identifying product usage by location and by specific departments.
- Buying Center location: Identify the departments and company locations that appear to be buying centers with decision makers who have purchasing authority.
Key Topic Data
- Mentions: Applies ML methods to detect and analyze keywords mentioned within public-facing resources and correlate these interest findings against firmographic, technographic, and product data to surface associated companies, locations, and interest intensity.
Market, Account, and Buyer Intent Data for Actionable GTM Insight
Our fabric integrates and generates the most pertinent and widest array of data to streamline effective GTM analysis, plans, and workflow automation.
Versatility to Enrich Your GTM Data and AI Data Infrastructure
Connecting Revenue Growth Intelligence to your existing GTM tech stack and first-party data sources is fast and frictionless leveraging our versatile integration and export capabilities.
Data Warehouse
For organizations using data warehouses or data lakes, HG Revenue Growth Intelligence Fabric data and GTM insights can securely connect to data warehouses, including native S3 connections – keeping your teams up-to-date with consistent and accurate data.
API
For organizations with custom and popular sales and marketing applications, HG Revenue Growth Intelligence Fabric data and GTM insights can securely connect REST API.
Amazon S3
HG Revenue Growth Intelligence platform supports Amazon S3 data exchange, allowing HG to pull data directly within an S3 bucket (including JSON or CSV files) such as specific account and contact attributes.
Hubspot CRM
Bring the Revenue Growth Intelligence Fabric data and GTM insights into your Hubspot CRM to support sales, marketing, and operations. Our Platform bi-directional integration uses your first-party user and account data, and real-time behavior signals to enable predictive analytics and trigger workflows to enable GTM teams responsive and effective, while keeping CRM org hierarchies, accounts, and other data enriched.
Salesforce CRM
Bring the Revenue Growth Intelligence Fabric data and GTM insights into your Salesforce CRM to support sales, marketing, and operations. Our Platform bi-directional integration uses your first-party user and account data, and real-time behavior signals to enable predictive analytics and trigger workflows to enable GTM teams responsive and effective, while keeping CRM org hierarchies, accounts, and other data enriched.
AI Agents
Bring the Revenue Growth Intelligence Fabric data and GTM insights into AI Agents. HG MCP bridges the gap between your AI tools and your customer data. Give your GPTs and copilots instant access to account briefs, predictive account and contact scores, and intent signals — so they can help your sales and marketing act, personalize, and prioritize.
GTM Tools
Bring the Revenue Growth Intelligence Fabric data and GTM insights to gain more value from popular GTM solutions. HG Platform can obtain your first-party data from Marketo to enable a unified view of buyer engagement. HG can obtain behavior signals for lead and account scoring from web activity and Gong sessions. HG can trigger workflows such as marketing campaigns or sales engagement personalization in Outreach.
Our AI-Powered Revenue Growth Intelligence Solutions
FAQ: Revenue Growth Intelligence Fabric
What is HG RGI Fabric?
HG RGI Fabric is a flexible data delivery framework that allows organizations to seamlessly embed HG Insights’ industry-leading technology intelligence into their own platforms, workflows, and business processes. It enables programmatic data access and integration at scale using APIs and cloud connectors.
How can see HG Insights deep technographics in action.
Visit https://discovery.hginsights.com/ to see first-hand the extent of our technographics insights.
Does HG Insights Revenue Growth Intelligence Fabric integrate with Salesforce and Hubspot CRMs?
HG Revenue Growth Intelligence Fabric data supports native integration into your Salesforce and Hubpot CRM to support sales, marketing, and operations. Our Platform bi-directional integration uses your first-party user and account data, and real-time behavior signals to enable predictive analytics and trigger workflows to enable GTM teams responsive and effective, while keeping CRM org hierarchies, accounts, and other data enriched.
Does HG have a Model Context Protocol (MCP)?
The Model Context Protocol (MCP) standard allows AI GTP and tools such as copilots to security communicate. HG MCP allows your GPTs and copilots to have instant access to RGI Fabric data and insights, and through our Platform to obtain account briefs, predictive account and contact scores, and intent signals — helping your sales and marketing act, personalize, and prioritize.
Does HG offer and API to allow access to datasets within its RGI Fabric?
Yes, the RGI Fabric unifies access to over 20 billion market data points, including firmographics, technographics, spend, and buyer intent data. This uses a REST API command structure and uses JSON objects. It uses token-based authenticate access and supports compression methods (e.g. gzip) for large data transfer. It offers API endpoints to support specific data retrieval for Company Match API, Company Installs API, and Intent API.
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