
Account Based Intelligence Explained
What is Account Based Intelligence? Account based intelligence (ABI) is data that measures a prospect’s behavior and activity in the market and provides context about
What is Account Based Intelligence? Account based intelligence (ABI) is data that measures a prospect’s behavior and activity in the market and provides context about
Marketing teams often create highly detailed buyer personas, including their title/level of seniority, goals, challenges, purchase triggers, objections, background, behaviors, and a host of other
By Matt Hogan What is enterprise marketing, exactly? This is a question I recently asked myself while iterating on my responsibilities as HG Insights’ VP of
HG Insights named a fastest-growing company in the Pacific region by Inc. — awarded to only the best of the best! Inc.’s Regionals awards honor
International Love Data Week is a global celebration of data taking place every year during the week of Valentine’s Day, with the goal of raising
This Martin Luther King, Jr. Day, HG Insights closed their offices and opened their hearts by volunteering in their communities — whether that’s here in