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Jodi Romano-Besket

With over 30 years of experience in data, Jodi Romano-Besket brings a seasoned perspective to global data acquisition, expansion, and quality. She combines her deep understanding of the nuances of the data landscape with a practical approach to how data is sourced, structured, and interpreted to drive a high-quality, reliable data foundation for accurate, actionable insights.

Authored Blogs

Understanding Technographics: How Technology Data Powers Targeted B2B Sales Strategies

April 30, 2026

B2B sales teams are using technographics to collect and analyze data about the technologies organizations use. It’s become one of the most effective ways to

6 Hidden Costs of “Dirty” Firmographic Data

April 28, 2026

Bad data extends beyond bounced emails or incorrect phone numbers. In B2B, outdated firmographic data like company size and industry can create significant costs throughout