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Customer Stories

HG Insights identifies 35% of leads Gusto sellers do not impact‍
Customer Story
HG Insights identifies 35% of leads Gusto sellers do not impact‍
Gusto provides a cloud-based payroll, benefits, and human resource management solution for businesses. Gusto offers health benefits and workers’ compensation benefits that include medical insurance, commuter benefits, and 401(k) contributions as well as workers’ compensation…
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How Cockroach Labs Uses HG Insights to Fish Where the Fish Are
Customer Story
How Cockroach Labs Uses HG Insights to Fish Where the Fish Are
Cockroach Labs is the creator of CockroachDB, a cloud-native, distributed SQL database that helps companies scale fast, survive failures, and thrive everywhere. With multiple products and plans that range from free to enterprise, they needed…
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How HG Insights Account Briefs Cut Synk’s SDR Research Time by 95%
Customer Story
How HG Insights Account Briefs Cut Synk’s SDR Research Time by 95%
When Takuya joined Snyk as a Strategic SDR in December 2024, he inherited a tough patch: enterprise accounts in Japan, a market where most sales tools fall short on local data coverage. ZoomInfo and Cognism…
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How HG Insights Empowers Informatica To Be More Effective and Efficient
Customer Story
How HG Insights Empowers Informatica To Be More Effective and Efficient
See how Informatica uses HG Insights for strategic planning, customer experience, and sales and marketing motions. “We have all the usual suspects in terms of data providers, but HG is my favorite. It has a…
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How HiBob Uses HG To Improve Their Entire Go-To-Market
Customer Story
How HiBob Uses HG To Improve Their Entire Go-To-Market
HiBob had ZoomInfo, but acquired HG Insights to get a more holistic, global view of their markets  HiBob, the modern HR platform for modern business, is transforming how organizations operate in the modern world of…
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How Long Ventures Accelerates Partner Sales with HG Insights
Customer Story
How Long Ventures Accelerates Partner Sales with HG Insights
  The challenge: coordinating partners in complex solution scenarios Ron Long, Principal at Long Ventures, works at the intersection of cloud providers, independent software vendors (ISVs), and system integrators. Their goal is to accelerate co-selling…
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How NiCE Uses HG Insights to Drive Channel Marketing Success
Customer Story
How NiCE Uses HG Insights to Drive Channel Marketing Success
  Inside the strategy that’s helping NiCE and its partners create precise ICPs, improve targeting, and drive more effective campaigns. For companies operating in complex B2B markets, channel marketing is both an art and a…
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How OutSystems Had their Best Month Ever with HG’s Sales Intelligence
Customer Story
How OutSystems Had their Best Month Ever with HG’s Sales Intelligence
OutSystems is a low-code development platform that enables users to create, deploy, and manage enterprise-grade applications quickly and efficiently. We chatted with the team to learn how HG Insights has been able to solve a…
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How Storyblok Used HG Insights to Drive Pipeline Growth and Sales Efficiency
Customer Story
How Storyblok Used HG Insights to Drive Pipeline Growth and Sales Efficiency
Storyblok, a leading headless CMS platform powering modern digital experiences, is on a mission to redefine how companies manage and deliver content across every digital touchpoint. With a remote-first workforce spread across 40+ countries and…
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How Thomson Reuters Uses HG Insights to Drive Sales Intelligence
Customer Story
How Thomson Reuters Uses HG Insights to Drive Sales Intelligence
  The challenge: helping sales know who, what, and when At Thomson Reuters, Aroon Jham leads the go-to-market analytics function, a role focused primarily on helping the sales organization make smarter data-driven decisions. While marketing…
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