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Cloud security is the fastest-growing market in cybersecurity.
As enterprises of all sizes try to secure their users, applications, and data across cloud resources, worldwide cloud spend has increased to 68% of total external IT spend. And as more businesses migrate to the cloud, multiple security companies are vying to become the first comprehensive cloud-native application protection platform or CNAPP.
Over the last five years, cloud vendors have invested significantly in securing their cloud services, namely Microsoft, which generated $20 billion in ARR from security products alone in 2022. In turn, Google has spent nearly $6 billion acquiring vendors like Mandiant and Siemplify, and AWS has launched new offerings in data security.
As the market expands, we’re excited about the possibility for disruption in identity, application security, automation, and data security.
What You’ll Learn From This Exclusive Market Report
In this report, we provide insights into the cloud-native application protection landscape:
- Which areas of security are underserved?
- Where should CISOs focus critical investments in 2023?
- How much do companies spend on cloud security?
- Which solutions are leading the market in innovation?

Download our latest market report to find opportunities for disruption in identity, application security, automation, and data security.
About HG Insights
HG Insights, global provider of data-driven insights to 9/10 of Fortune 100 B2B tech companies, gives cloud sales and marketing teams a competitive advantage in finding and acquiring new customers, building advanced scoring models, getting proactive notifications of sales cycles, and spotting churn before it happens.
We use advanced insights into technology intelligence on installations, spend, and contract details to provide B2B companies with a better way to analyze markets and target prospects. Our customers achieve unprecedented results in their marketing and sales programs thanks to the indexing of billions of unstructured documents each day to produce a detailed census of the technologies companies use to run their businesses.
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