Susan Torrey

Susan Torrey is Head of Brand and Communications at HG Insights. With more than 20 years of experience, she has helped enterprise technology companies turn complex innovation into clear market narratives that build authority and drive growth.

Authored Blogs

Essential AI Sales Tools Used by Modern B2B Revenue Teams

May 4, 2026

AI sales tools are software platforms that use machine learning, natural language processing, and predictive analytics to automate prospecting, surface buyer intent signals, coach representatives,

abstract background blue futuristic of Technology adoption life cycle model

How Tech Adoption Cycles Predict B2B Buyer Readiness

March 9, 2026

As a VP of Sales, RevOps leader, or as part of a GTM and commercial planning team, your success depends on knowing when markets are

Data-Driven Marketing: What it is & How To Build Your Strategy

March 21, 2025

For marketers, data is a critical asset for targeting the right audience and boosting campaign performance. And as consumers become increasingly connected, the volume of