When Everyone Has AI, Where Does Competitive Advantage Come From?
On October 6, we launched our Contextual Intelligence Platform. Here is why I think this launch matters to you. Every customer I speak with is investing in AI to improve GTM productivity and ultimately exceed their revenue growth plans. The speed of adoption is astonishing. Teams are using AI to research accounts, score opportunities, build […]
AI Agent Infrastructure: The Data Foundation Every GTM Agent Needs
AI agent infrastructure covers orchestration, model and runtime access, tool permissions, security, and observability, but none of that matters if the data foundation underneath is broken. Sales and RevOps teams are moving fast to deploy agents for account research, outbound personalization, and pipeline prioritization, but most of that effort assumes the data underneath is already […]
AI Agent vs. AI Copilot: A GTM Leader’s Guide to the Difference
Most GTM teams evaluating AI tools right now are really asking one question: is this thing going to do the work, or help me do it faster? That’s the AI agent vs. AI copilot distinction in practice. An AI copilot sits alongside a rep or RevOps analyst, answering a prompt and handing control back. An […]
Agentic GTM Explained: How AI Agents Are Changing Go-to-Market Execution
Agentic GTM describes a new operating model for revenue teams: AI agents that research accounts, enrich records, prioritize outreach, and trigger next steps without a human queuing up every task. Marketing, sales, and RevOps leaders are evaluating agentic GTM platforms right now, but the term gets used loosely, sometimes for a chatbot, sometimes for a […]
What Is an MCP Server? A GTM Leader’s Guide
An MCP server is the piece of infrastructure that lets an AI agent reach into a real business system, like a CRM or a spend database, and pull back accurate information on demand. GTM and RevOps leaders are hearing the term constantly now that AI agents are showing up in pipeline research, account scoring, and […]
HG Insights is Now Live in OpenAI Codex
This week, OpenAI announced a major expansion of Codex with six new role-specific plugins for knowledge workers across sales, analytics, creative production, product design, and finance. HG Insights is part of that launch. The HG Insights MCP is now live inside Codex, giving sales teams direct access to HG Revenue Growth Intelligence Fabric (RGI Fabric), […]
A New Agentic Go-to-Market Platform for Marketing, Sales, and RevOps
HG Insights is combining deep B2B market, account, spend, and buyer intent data, and customer’s first-party data with AI-powered GTM workflows and solutions. For years, HG Insights has been known for B2B data, collecting billions of market data points about companies, technographics and firmographics, IT spend, competitive intel, sales intel, and more. With it, go-to-market […]
Unified Revenue Growth Intelligence Fabric & Agentic Ecosystem
HG Insights announced its new agentic strategy, unveiling AI-powered copilots and agents, alongside two major acquisitions—TrustRadius and MadKudu—to strengthen its Revenue Growth Intelligence platform. Over the past year, the company addressed customer pain points like data silos and disconnected go-to-market (GTM) tech stacks by unifying firmographics, technographics, spend, contract, contact, and intent data into a single Revenue Growth Intelligence Fabric. Key […]