Latest Posts from HG Insights

A Quick Guide To Mastering Your Total Addressable Market (TAM)

A Quick Guide To Mastering Your TAM

July 5, 2022

When you’re building a Go-To-Market (GTM) strategy, the only way to properly identify your Ideal Customer Profile (ICP) and increase revenue opportunities is to nail

HG Acquires Intricately landing page image

HG Insights Acquires Intricately

March 29, 2022

HG Insights acquires Intricately, a global leader of real-time cloud product adoption, usage, and spend data, adding to HG’s market-leading optimization of the world’s top

Sales Planning Means Sales Success

February 5, 2022

When it comes to sales planning, leaders traditionally go with their gut instead of using data to make efficient, equitable decisions. These sales planning decisions

Insights into what products your accounts and prospects have installed, and what they spend on those products, allow you to quickly find the right accounts to target, deliver more relevant and effective campaigns, and hit revenue growth goals.

3 Ways Your Serviceable Obtainable Market Leads to Go-To-Market Success

January 5, 2022

Everyone is searching for a fail-safe business plan—especially for their Go-To-Market (GTM). So, when a company asks us to advise on their GTM strategy, what they’re really asking for is a data-driven way to make the right decisions for their business, confidently.