The world's most advanced Go-To-Market Intelligence to make the best decisions

Actionable Insights Driving Efficiency For Any Market

Small Business Data Set

HG Insights has added 780K small business records to the HG Platform with no additional cost to customers. Whether it is a small business or large enterprises selling into small business markets, HG Platform users now have now have this additional data.

The Google Cloud Platform Ecosystem in 2023

As the “Cloud Wars” continue to add turbulence in the market, Microsoft Azure, AWS, and Google Cloud Platform each have a large market share. Over the past five years, Google’s share of the cloud market has nearly doubled — from 6% in 2017 to 11% in 2022. Though still operating at a loss, Google Cloud brought in $7.32 billion in Q4 2022 alone. This represents a 32% year-over-year increase.

Inc. Names HG Insights ‘Best In Business’ In SaaS Category

Inc.’s Best In Business Awards honor companies that have made an extraordinary impact in their fields and on society. It is a rare and special honor that only the most passionate leaders and teams achieve.

How to Achieve Revenue Targets when Inbounds are Drying Up

Join us for an informative discussion with Tito Bohrt, the Sales Mad Scientist, on how to improve the performance of your sales team. This session is a must-attend if you’re facing any of the following challenges:

Reducing sales headcount while maintaining the same target.
Needing to increase lead production with a smaller budget.
Needing to revisit and revitalize old inbound strategies.

9 Out Of 10 Fortune 100
Tech Companies Use HG Insights

Go-To-Market With Precision And Confidence

Data-driven insights to fuel actionable, and highly effective, execution strategies for Go-To-Market motions

PLAN

Where are the greatest opportunities for growth?

How do we protect and grow our market share?

Where should I allocate my resources and plan sales territories?

OPTIMIZE

How can we increase pipeline velocity and conversion rates?

What would make our teams more effective?

How can we shorten our sales cycle and improve conversion ratios?

EXECUTE

What technologies does a prospect have installed?

Which accounts have the highest propensity to buy?

When, and how, should I engage prospects or existing accounts?

Turn Insights into Revenue

Empower Your Strategy, Product, Marketing, and Sales Teams With Industry-leading Insights

Strategy

Understand Your Market's
Shape, Size, and Share

Product

Size
Your Niche

Marketing

Identify and Target
Your Ideal Accounts

Sales

Prioritize
Your Efforts

Our insights provide simple
answers to complex questions

Make Technology Insights Your Strategic Advantage

HG enables B2B technology-focused companies to perfect their Go-To-Market through self-served, fact-based, and unique technology insights essential for accelerating growth

Insights you can act on

Unlock your target market with data-driven insights

HG’s data-driven insights fuel actionable, highly-effective, execution strategies for Go-To-Market motions based on data and detected signals from:

$ 0 B+

Annual Research Spend

0 K+

Global Technology Vendors

0 M+

Verified Technology Installations

0 M+

Companies Analysed Globally

0 K+

Verified Technology Products

0 B+

Intent Signals Processed Weekly

Trusted by Global Business Innovators

Empower Your Strategy, Product, Marketing, And Sales Teams

Make Technology Insights Your Strategic Advantage

HG Market Intelligence

Reveal your optimal TAM/SAM/SOM

HG Platform

Look into global industries, markets, and companies to find opportunities and capitalize

HG Contextual Intent

Engage prospects earlier in the buying journey with the most complete B2B contextualized intent

HG For Capital Markets

Uncover hidden investment opportunities and increase the efficiency of your entire portfolio

HG For LinkedIn

Increase engagement and conversions using targeted technologies

HG Salesforce Connector

See your prospects tech-stack and reach with targeted messaging

Education and training

HG Learning Zone

Educational and training resources for B2B professionals, including master classes and real-life use case scenarios

ROI Analysis: Customer Validation of HG Insights

March 28, 2023

Download ROI Analysis of HG Insights! After reviewing feedback from hundreds of users, analyst firm

How much a company is likely to spend on IT and underlying categories is a particularly valuable source of intelligence. This quantity, known as IT spend, has widespread applications for planning, optimizing, and perfecting your Go-To-Market motion.

Solution Break-Down: Account-Level IT Spending

March 27, 2023

Technology investment intelligence is one of the most underutilized ways to identify and understand customers.

HG Use Case: SAP Cloud Migration Opportunity

March 21, 2023

Hayden Kemp-Robertson, Account Manager, provides a quick visual example of how one of his IT services clients was able to win a large SAP cloud migration opportunity by using Technology Intelligence from HG Insights.

News, Views and Interviews

HG is a recognized thought leader in technology intelligence, developing solutions enabling global businesses to businesses to out-market, outsell, and outperform their competition

My name is Allen Licha and I’m a Senior Technical Operations Manager at HG Insights.

A Day In The Life: Senior Technical Operations Manager

March 30, 2023

My name is Allen Licha and I’m a Senior Technical Operations Manager at HG Insights. When I started working in tech in 1989, the landscape

ROI Analysis: Customer Validation of HG Insights

March 28, 2023

Download ROI Analysis of HG Insights! After reviewing feedback from hundreds of users, analyst firm GTM Partners have validated HG Insights’ primary value propositions with

Solution Break-Down: Account-Level IT Spending

March 27, 2023

Technology investment intelligence is one of the most underutilized ways to identify and understand customers. For example: What technologies has a company bought? How much

Accelerate Time to Value With the Power of Data-driven Insights

Schedule a demo with one of our solutions experts to see how you can use HG Insights at your company to accelerate growth

HG has been a strategy thought leader in technology intelligence for over a decade, developing solutions enabling global businesses to out-market, out-sell and outgrow their competition.