Powering Agentic GTM Revenue with Contextual Intelligence
A complete, connected, trusted picture of markets, accounts, and buyers, turned into decision-ready intelligence GTM teams and agents run on to win, expand, and retain the right accounts.
Put Contextual Intelligence to Work with HG Copilots and HG Agents
Power scoring, account research, outreach, and signal-based engagement with HG Copilots and HG Agents, built on real-time, connected data.
Your GTM Runs on
Fragmented, Isolated Data — HG Fabric
Fixes That
The connected data foundation grounding GTM. Resolves firmographic, technographic, spend, buyer intent, and contact data across 70M+ companies into one trusted entity.
See How AI Answer Engines Represent You
Buyers ask AI before they visit your website. The GEO Monitoring Dashboard shows whether AI answer engines recommend you, tracks your AI Share of Voice, and flags where competitors are cited instead.
Meet the Contextual Intelligence Platform
Contextual intelligence for every stage of your agentic GTM journey, activated through a data fabric, copilots, agents, and an MCP server, so GTM decisions land with precision.
Power Your AI Sales Plays with Contextual Intelligence to Scale Pipeline Growth
HG Copilots and HG Agents prioritize the right accounts, surface accurate research, recommend plays, enrich contacts, and drive outreach, freeing sales to win rather than chase.
Your Agents. HG Contextual Intelligence. Connected.
The HG MCP Server seamlessly connects your agents and AI applications to HG's trusted, governed intelligence, bringing verified market and account context into your workflows to drive targeting, prioritization, and growth decisions—not assumptions.
Buyers Ask AI First. Be the Answer.
HG Customer Voice, powered by TrustRadius, builds verified customer reviews, shapes what AI recommends, captures downstream buyer intent, and tracks your GEO performance to own more of the answer.
Contextual Intelligence for Smarter GTM Decisions and Precise Execution
Market, account, buyer, technology, spend, intent, and competitor intelligence unified into one trusted foundation and delivered as decision-ready actions for agentic GTM revenue.
Identify the right opportunities to accelerate quality pipeline built on foundational GTM intelligence.
Streamline complex GTM tasks and accelerate confident decisions with intelligent automation
Identify expansion and renewal risk earlier with decision-ready intelligence across your accounts.
Contextual Intelligence for Every GTM Revenue Motion
HG gives GTM teams and agents Contextual Intelligence to identify, engage, win, and retain the right accounts.
Connects in-depth market, account, buyer intent, and customer insights and powers HG Copilots, HG Agents and HG MCP Server to activate core GTM use cases and achieve scalable revenue growth.
Turn GTM strategy into pipeline growth leveraging connected TAM/SAM/SOM market analysis and ICP design with account-level details to focus marketing and sales resources where opportunity is greatest.
Identify your competitors’ weak spots, reach out to their customers at the best moment in the renewal cycle, and automate your takeout campaigns, all within the tools you already have.
Use connected propensity modeling and dynamic scoring across fit, intent, and engagement signals to accelerate targeting, focus seller time on high-likelihood pipeline, increase conversion, and tighten forecasting.
Elevate ABM performance by combining deep ICP and account insights with contextual buyer intent to focus campaigns and outreach on high value accounts likely to convert.
Prioritize accounts showing in-market buying signals so sales can engage the right buyers at the right time.
Generate ICP-verified, in-market leads from accounts actively researching you and your competitors, using the voice of your customers to increase lead-to-opportunity conversion and generate pipeline.
Improve sales efficiency and effectiveness with HG Copilots and HG Agents powering scoring, account research, custom playbooks, personalized outreach, and signal-based engagement.
Automate territory design, balancing, allocation, and routing using granular market, account, and intent insights to maximize coverage, reduce contention, and speed assignments and handoffs.
Enrich your MDM/CRM with the most comprehensive, current, and granular market, account, spend, tech installs, and buyer datasets, powered by contextual intelligence and sourced from over 20 billion 2nd and 3rd-party datapoints.
Automatically segment, score, and route leads applying ICP and account insights with real-time intent, behavioral, and firmographic signals.
Capture and apply verified customer reviews and product insights to amplify brand influence, strengthen campaigns, increase sales credibility, and improve customer loyalty. Now with the GEO Monitoring Dashboard to track your AI Share of Voice and see how AI answer engines represent your product.
See how AI answer engines represent your product to buyers. The GEO Monitoring Dashboard tracks which AI engines crawl your TrustRadius pages, monitors your AI Share of Voice versus competitors, and shows where you’re being cited or overlooked in AI-generated answers.
Surface accounts with revenue potential to drive new business within your existing customer base or by expanding your target market.
Move from account insight to contact outreach in one workflow. HG Insights identifies, enriches, and activates verified decision-maker contacts directly within Sales Copilot.
Empower GTM Leaders to Move Seamlessly from Planning to Pipeline Attainment
Drive higher pipeline contribution, improve lead quality and conversion, maximize digital marketing ROI, enhance enrichment and ABM performance, and build brand influence.
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Increase sales productivity, optimize territories, prioritize accounts, gain predictability, maximize engagement, expand account penetration, and automate workflows.
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Gain precise market insights, operationalize data-driven strategies, identify expansion opportunities, identify competitor gaps, and accelerate AI adoption.
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Increase pipeline confidence, win more business, boost morale, avoid unlikely prospects, reduce sales cycles, and leverage HG Copilots and HG Agents to optimize research, engagement, and sales cycle.
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Gain connected data with deep market, account, and buyer insights to fortify precise analysis, streamline GTM decisions and workstream execution, and advance infrastructure for HG Agents.
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Gain complete, resolved, and trusted data, activate revenue systems, advance propensity models, and automate signal routing without pipeline building.
Learn moreWhy Choose HG Insights
The technographic data, competitive insights, and IT spend information all feed into our ICP scoring model. This allows us to prioritize accounts effectively for each play and ensure sales and marketing are aligned.
The quantity and quality of the HG Insights data was viewed as more comprehensive and more reliable.
We created a dashboard for prospecting with HG's data. At any given point in time, when the reps or BDRs take a look they know who to target, why they're targeting them, and have the background information at their fingertips to know what kind of conversation they need to have.
We have been creating ICPs with our partners, asking them to provide firmographic, IT spend, and technographic data; then putting that into the HG model to create target account lists and scoring models.
The customer proof above is dynamically populated from HG Customer Voice, powered by TrustRadius. Customer Proof accelerates market influence, campaign conversion, and scale cycles. The new GEO Monitoring Dashboard within HG Customer Voice tracks how AI answer engines represent your product to buyers. Learn more about GEO Monitoring
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