HG Insights’ Global Sensor Network collects data on roughly 282,000 Azure customers and over 1.7 million Microsoft Office customers. In 2021, Microsoft’s commercial cloud revenue grew 36% year-over-year, surpassing $19.5 billion. We wanted to provide an overview and share some insights about how this revenue is generated.
Like a beacon in the night, HG Insights has proven time and time again that the right Go-To-Market strategy, powered by Technology Intelligence, allows businesses to attract and win customers.
Data-driven insights to fuel actionable, and highly effective, execution strategies for Go-To-Market motions
Where are the greatest opportunities for growth?
How do we protect and grow our market share?
Where should I allocate my resources and plan sales territories?
How can we increase pipeline velocity and conversion rates?
What would make our teams more effective?
How can we shorten our sales cycle and improve conversion ratios?
What technologies does a prospect have installed?
Which accounts have the highest propensity to buy?
When, and how, should I engage prospects or existing accounts?
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HG enables B2B technology-focused companies to perfect their Go-To-Market through self-served, fact-based, and unique technology insights essential for accelerating growth
HG’s data-driven insights fuel actionable, highly-effective, execution strategies for Go-To-Market motions based on data and detected signals from:
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Educational and training resources for B2B professionals, including master classes and real-life use case scenarios
With an economic downturn hitting tech, it’s more important than ever to innovate faster than
ICP Analysis: Cloud Data Warehouse Opportunity In this step-by-step video, Emma Longley, Account Manager, reveals
Technology Market Share Analysis: $7.5B Human Capital Management Opportunity In this step-by-step video, Martin Villegas,
HG is a recognized thought leader in technology intelligence, developing solutions enabling global businesses to businesses to out-market, outsell, and outperform their competition
With an economic downturn hitting tech, it’s more important than ever to innovate faster than the competition. Product teams may find themselves asking which markets
Last weekend, HG took to the streets to run either 5K or 13.1 miles together! The Santa Barbara Half Marathon brought over 2,000 runners, from
Your Ideal Customer Profile is a key framework for identifying your best prospects. It serves as the foundation for your Go-To-Market (GTM) by defining attributes
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HG has been a strategy thought leader in technology intelligence for over a decade, developing solutions enabling global businesses to out-market, out-sell and outgrow their competition.
