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Image: When Everyone Has AI, Where Does Competitive Advantage Come From?

October 08, 2026

When Everyone Has AI, Where Does Competitive Advantage Come From?

On October 6, we launched our Contextual Intelligence Platform. Here is why I think this launch matters to you. Every customer I speak with is investing in AI to improve GTM productivity and ultimately exceed...

Image: From Signal to Revenue: How to Get the Most Out of HG Insights Data

From Signal to Revenue: How to Get the Most Out of HG Insights Data

A B2B data enrichment strategy built on batch uploads and quarterly cleanup cycles can't support the speed at which modern GTM teams need to operate. Markets shift between refresh cycles. Buying signals emerge daily. And...

Image: Global IT Spend Forecast 2026: What Enterprise Buyers Are Really Investing In

February 24, 2026

Global IT Spend Forecast 2026: What Enterprise Buyers Are Really Investing In

Global enterprise IT spending is projected to reach $4.96 trillion by 2026, driven by 16.3 million businesses worldwide actively investing in software, services, hardware, and communications, according to HG Insights’ IT Spend Report: The Ultimate...

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Image: The Funnel Isn’t Broken, It’s Obsolete

January 09, 2026

The Funnel Isn’t Broken, It’s Obsolete

Why CMOs Must Rebuild Demand Gen Around In-Market Buyers If you’ve been running a B2B demand engine recently, you’ve felt it: the traditional funnel isn’t producing a reliable pipeline anymore. Email engagement has eroded. Outbound...

Image: Smarter GTM Alignment Starts With Unified Market, Account, & Buyer Insight

January 08, 2026

Smarter GTM Alignment Starts With Unified Market, Account, & Buyer Insight

Effective GTM alignment requires more than teamwork; it demands a shared intelligence foundation. By unifying market intelligence, account insights, and buyer intent signals, sales, marketing, strategy, and RevOps teams can operate from a single source of truth....

Image: A New Agentic Go-to-Market Platform for Marketing, Sales, and RevOps

December 17, 2025

A New Agentic Go-to-Market Platform for Marketing, Sales, and RevOps

HG Insights is combining deep B2B market, account, spend, and buyer intent data, and customer's first-party data with AI-powered GTM workflows and solutions. For years, HG Insights has been known for B2B data, collecting billions...

Image: 5 ABM Platforms to Drive Your Strategy in 2026

December 12, 2025

5 ABM Platforms to Drive Your Strategy in 2026

Account-Based Marketing (ABM) platforms continue to be a sought-after solution in SaaS and B2B marketing. And for good reason. You need to get in front of decision makers — people at high-value accounts who can...

Image: Altitude Over Speed: How CMOs Are Rewriting Their AI Flight Plans

November 14, 2025

Altitude Over Speed: How CMOs Are Rewriting Their AI Flight Plans

Just a few blocks away from Dreamforce, HG Insights transformed El Dorado Latin Fusion into a private runway for its second CMO Huddles panel, “First-Class CMOs: Staying on Course in the Age of AI.” It...

Image: Dark Funnel, Bright Signals: How CMOs Are Using AI to See What Buyers Want

November 14, 2025

Dark Funnel, Bright Signals: How CMOs Are Using AI to See What Buyers Want

Overview In today’s B2B world, buyers prefer to research independently and often make decisions before engaging with sales teams. Understanding this hidden part of the journey, known as the dark funnel, is now essential for...

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