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For the second year in a row, we’re pleased to bring you the IT Spend Report: The Ultimate B2B Market Forecast for 2024. Get at-a-glance insights into you market including global spend projections, where buyers are located, and the biggest opportunities in 2024.
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Definitions of the Most Important Terminology in Account-Based Marketing
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Use These Calculators To Quantify The Value Of Data-Driven Insights
An Attribution Model is a framework or set of rules a marketing team will use to assign value to events on a conversion path.
What do we mean by this?
The rules of a board game.
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