AI-Powered Market Analyzer Copilot
Speed and simplify how B2B technology leaders leverage AI-driven analytics and agents to activate proficient GTM execution.
Amplify Your Brand Awareness, Influence, and Trust
Accelerate brand trust, sales cycles, and funnel velocity with TrustRadius customer-validated reviews and high-propensity in-market leads.
AI-Powered Revenue Growth Intelligence from GTM Planning to Scalable Activation
Unify market, account, buyer, IT spend, competitor, intent, and customer insights to build precise GTM strategies and achieve efficient execution with AI-assisted workflows.
- Accelerate GrowthGain precise forecasting, sizing, coverage, targeting, and prioritization.
- Operational Efficiency Leverage AI across your GTM data sources and motions from strategy to execution.
- Scale Expansion and Retention Apply continuous insights and signals to focus on high propensity opportunities.
Trusted by 90% of Fortune 500 Tech Companies
Modernize and Activate Your GTM
Empower teams to activate data-driven GTM motions to identify, engage, convert, win, and retain the best opportunities.
Unify GTM Data with AI-Powered Automation
Combines in-depth market, account, buyer intent, and customer insights with AI-powered automation to activate essential GTM use cases to achieve scalable revenue growth.
Market Sizing, ICP Design and Segmentation Insights
Turn GTM strategy into pipeline growth leveraging AI-driven TAM/SAM/SOM market analysis and ICP design with account-level details to focus marketing and sales resources where opportunity is the greatest.
Competitive Analysis and Takeout
Identify your competitors’ weak spots, reach out to their customers at the best moment in the renewal cycle, and automate your takeout campaigns, all within the tools you already have.
Predictive Account Targeting, Prioritization, and Scoring
Use AI-driven propensity modeling and dynamic scoring across fit, intent, and engagement signals to accelerate targeting, focus seller time on high-likelihood pipeline, increase conversion, and tighten forecasting.
Maximize ABM Performance
Elevate ABM performance by combining deep ICP and account insights with contextual buyer intent to focus campaigns and outreach on high value accounts likely to convert.
Signal-Based Account Prioritization
Elevate ABM performance by combining deep ICP and account insights with contextual buyer intent to focus campaigns and outreach on high value accounts likely to convert.
High-Intent Lead Generation and Conversion
Generate ICP-verified, in-market leads from accounts actively researching you and your competitors, using the voice of your customers to increase lead-to-opportunity conversion and generate pipeline.
AI-Driven Sales Plays
Improve sales efficiency and effectiveness with AI-automated scoring, account research, custom playbooks, personalized outreach sequences, and signal-based engagement.
Territory Coverage and Optimization
Automate territory design, balancing, allocation, and routing using granular market, account, and intent insights to maximize coverage, reduce contention, and speed assignments and handoffs.
B2B Data Enrichment for GTM Precision
Enrich your MDM/CRM with the most comprehensive, current, and granular market, account, spend, tech installs, and buyer datasets that is powered with AI-powered insights, sourced from over 20 billion 2nd and 3rd-party datapoints.
Inbound Marketing Automation
Automatically segment, score, and route leads applying ICP and account insights with real-time intent, behavioral, and firmographic signals.
Voice-of-the-Customer Generation and Activation
Automatically segment, score, and route leads applying ICP and account insights with real-time intent, behavioral, and firmographic signals.
Whitespace Analysis and Activation
Surface accounts with revenue potential to drive new business within your existing customer base or by expanding your target market.
Turning AI-Driven Data into GTM Intelligence and Action
Unify GTM data into governed, real-time pipelines that power AI agents for GTM operations integrating 1st-, 2nd-, and 3rd‑party sources with deep firmographic, technographic, spend, and intent data.
Explore Our AI-Powered Revenue Growth Intelligence Solutions
Our AI-powered Revenue Growth Intelligence solutions enable teams to use GTM insights, agentic automation, and buyer signals to target, engage, and win high-propensity opportunities more efficiently and effectively.
Revenue Growth Intelligence Platform
RGI Platform delivers comprehensive, AI-driven market, account, technology, and buyer insights via SaaS to activate GTM use cases.
Revenue Growth Intelligence Fabric
HG’s RGI Fabric delivers deep, AI-driven firmographic, technographic, spend, competitive, and intent data to fuel precise GTM analysis in MDM, CRMs, and Copilot.
Market Analyzer Copilot
As part of our Platform, Market Analyzer Copilot provides AI-driven market, ICP, white space and competitive analysis with conversational queries to help GTM teams size markets, identify opportunities, and activate resources.
Data Studio
As part of our Platform, Data Studio allows GTM leaders to easily build and manage predictive models in a no-code environment to drive high-propensity account, MQL, and PQL scoring using your first- and third-party data.
Sales Copilot
As part of our Platform, Sales Copilot functionality transforms buyer signals into actionable playbooks, helping sales reps book more meetings by providing account research, buyer engagement insights, and daily recommendations.
Buyer Intent
Buyer Intent, within the RGI Platform, combines account insights and layered intent signals with full context to enhance scoring, targeting, and engaging the right accounts and buyers at the right time.
Intent-Driven Leads
HG Intent‑Driven Leads delivers opt‑in, intent-qualified leads from TrustRadius, ICP‑ and propensity‑filtered to prioritize outreach, lift conversion, and speed pipeline.
Customer Voice
HG Customer Voice turns customer‑validated reviews into demand and trust, syndicating quotes and insights to boost SEO, enrich campaigns, accelerate conversions, and shorten deal cycles.
Empower GTM Leaders to Move Seamlessly from Planning to Pipeline Attainment
Marketing
Drive higher pipeline contribution, improve lead quality and conversion, maximize digital marketing ROI, enhance enrichment and ABM performance, and build brand influence.
RevOps
Increase sales productivity, optimize territories, prioritize accounts, gain predictability, maximize engagement, expand account penetration, and automate workflows.
Strategy
Gain precise market insights, operationalize data-driven strategies, identify expansion opportunities, identify competitor gaps, and accelerate AI adoption.
Sales
Increase pipeline confidence, win more business, boost morale, avoid unlikely prospects, reduce sales cycles, and leverage AI to optimize research, engagement, and sales cycle.
Data Analyst
Gain AI-driven data with deep market, account, and buyer insights to fortify precise analysis, streamline GTM decisions, and advance infrastructure for AI agents.
FAQ
What problem does HG Insights help me solve?
HG Insights helps B2B teams eliminate guesswork in go-to-market strategy and execution. Most GTM decisions today are made with fragmented, outdated, or incomplete data. Market sizing lives in slide decks. Account targeting lives in CRM. Intent lives somewhere else. The result is misalignment, wasted effort, and missed revenue.
HG Insights unifies deep market, account, technology, spend, and buyer-intent data and applies AI to turn it into clear, actionable insights. This allows teams to align strategy and execution around the same view of where real opportunity exists and how to act on it.
Who is HG Insights for?
HG Insights is built for B2B technology teams that need precision, not just more data. It is used by:
- GTM and RevOps leaders responsible for planning, territories, and quotas
- Sales and marketing teams prioritizing accounts, segments, and campaigns
- Strategy and product teams sizing markets and evaluating growth opportunities.
- Executives and investors validating market opportunity and growth plans
HG Insights is especially valuable for teams operating in complex, competitive B2B markets where accuracy, timing, and alignment matter.
How is HG Insights different from market reports, firmographic data, or other business intelligence tools?
HG Insights is not static reporting or generic data. It is Revenue Growth Intelligence.
Unlike traditional market reports, HG Insights provides bottom-up, account-level market intelligence, not high-level estimates.
Unlike firmographic or intent tools, HG combines technographics, spend data, buying-center context, verified second-party buyer intent, and first-party data into a unified intelligence fabric.
And, unlike BI tools, HG Insights delivers built-in AI analytics, predictive scoring, copilots, and agents that help teams move from insight to action inside their existing GTM workflows.
The result is not just better data, but better decisions made faster.
What kinds of decisions can teams actually make with HG Insights?
Teams use HG Insights to make high-impact GTM and growth decisions with confidence. Common decisions include:
- How big is the real addressable market (TAM, SAM, SOM)
- Which segments, regions, or verticals to prioritize
- How to design fair, achievable sales territories and quotas
- Which accounts and buyers to target right now vs later
- Where to invest GTM resources for the highest return
- How to support board, investor, and strategic planning conversations with credible data
HG Insights helps teams align around the same facts and act on them, from planning through execution.
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