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HG HubSpot Connector

Enrich Your HubSpot With The Right Insights For Your Go-To-Market Teams

Hubspot Connector Diagram

HG HubSpot Connector is a native integration for bringing the intelligence you need from the HG Insights Platform to your HubSpot CRM. With one integration you can send trusted data to your CRM to use in both the HubSpot Marketing Hub and HubSpot Sales Hub, allowing sales, marketing, and go-to-market teams to confidently engage with their target companies.

A MORE PRODUCTIVE CRM

Accelerate Your HubSpot By Adding The Right Data To The Right Accounts

44% of SMB employees say they’re unproductive during the average workday. 94% say they perform repetitive, time-consuming tasks, wasting time on data entry and migrating data from multiple sources instead of the work they should be doing.

With the HubSpot Connector you can add trusted, relevant technology insights for 4M+ companies and 20K+ products to the companies in your HubSpot CRM with ease, allowing you to focus on the tasks that will grow your business. 

  • Create and segment hyper-targeted account lists tailored to your GTM motions
  • Target the right prospects early in their buyer’s journey with intelligence on their technology profiles
  • Reduce manual work for marketing and sales teams by automating the process of bringing insights to your HubSpot CRM
5 - 8x ROI

Businesses who use data-driven strategies drive five to eight times as much ROI as businesses who don’t

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HG Insights surfaces intelligence for over 4M companies and 20,000+ installed technologies

DRIVE RESULTS FOR MARKETING TEAMS

The HubSpot Integration Made For Your Marketing Toolkit

  • Company insights you care about – Leverage data for over 4 million entities, and 20k+ products, to match with your HubSpot company profiles for building lists and campaigns
  • Flexible product selection – Choose the products that align with your ICPs to improve targeting and messaging
  • Easy, fast setup – Install the HubSpot Connector in minutes, allowing you to start optimizing campaigns quickly
  • Cross-functional alignment – Work from the same, fresh data as your sales teams, keeping everyone on the same page
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Connect HubSpot
Connect your HubSpot CRM to the HG Platform in minutes.
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Configure your HubSpot integration with technographics and firmographics
Configure your HubSpot integration with product installs and firmographics, with optional localized installs.
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Flexibly choose the products that matter most to your business needs.
Sync the HG Platform with HubSpot to start sending valuable insights to your HubSpot CRM.
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Sync with HubSpot
Sync the HG Platform with HubSpot to start sending valuable insights to your HubSpot CRM.
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HG’s data points are then added to the companies in your CRM, which you can then use to build lists and workflows for improved targeting.
HG’s data points are then added to the companies in your CRM, which you can then use to build lists and workflows for improved targeting.
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Marketing Workflows in HubSpot with HG Properties
Connect your HubSpot CRM to the HG Platform in minutes.
SCALE INSIGHTS FOR YOUR sales TEAMS

Sellers Stay Competitive with the HG Insights HubSpot Integration

  • Detailed technology installs – Leverage product installs with country-level specificity and verification dates, giving you the most up-to-date look at a company’s technology profile
  • Curated, vetted company intelligence – Firmographics, like revenue, region, and company size, ensure your territory planning is fueled by data—not guesswork
  • Centralized management – Update product selections, integration configurations, and more from one dashboard in the HG Platform
  • Automatic data refresh and enrichment – Keep insights current with a nightly sync between HG’s data and your companies
Edit Content
Connect HubSpot
Connect your HubSpot CRM to the HG Platform in minutes.
Edit Content
Configure your HubSpot integration with technographics and firmographics
Configure your HubSpot integration with product installs and firmographics, with optional localized installs.
Edit Content
HG’s data points are then added to the companies in your CRM, which you can then use to build lists and workflows for improved targeting.
HG’s data points are then added to the companies in your CRM, which you can then use to build lists and workflows for improved targeting.

Prioritize Accounts. Engage Confidently. Grow Your Pipeline.

Accelerated Sales Cycles

Have more engaging conversations with prospects from the first call by leveraging informed, relevant data, easily accessible from your CRM.

Improved ROI

With increased visibility on your top accounts you can manage customer relationships with ease, resulting in higher conversion rates and retention.

Automate Marketing

Targeting the right accounts means you can deliver relevant, effective messaging for better engagement and increased conversions.

Are You Ready To Bring Technology Intelligence to Your HubSpot CRM?

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