Jan 21, 2020 | Big Data, Sales & Marketing
In the latest episode of our podcast, we dive into how customers use technology intelligence to better understand their markets, redefine their ICP, and prioritize their sales and marketing efforts on the markets and prospects that have the highest revenue potential....
Jan 14, 2020 | Big Data, Sales & Marketing
Our CEO, Elizabeth Cholawsky, recently spent a week on the MarTech Podcast talking about how B2B sales and marketing teams can use technology intelligence to grow their business faster. The result is a 5-episode series on tech intelligence covering the following...
Dec 29, 2019 | ABM, Business Intelligence, Industry Leaders, Sales & Marketing, Tech Startup
It’s hard to believe 2019 is almost over. Throughout the year, we produced a ton of content designed to help B2B sales and marketing teams be more effective and generate better results from their outreach. Here’s a list of the top 10 pieces of content as determined by...
Dec 20, 2019 | Business Intelligence, Sales & Marketing
In our most recent webinar, “4x Your Sales Opportunities with the Right Intelligence”, Derrick Williams, our Director of Sales & Sales Development, and William Tyree, the CMO at ringDNA, discuss how you can: Use technology intelligence to score and prioritize the...
Dec 2, 2019 | Business Intelligence, Sales & Marketing
Lead qualification is the process of determining whether an account fits your ideal customer profile (ICP). It enables your sales teams to score and prioritize accounts so that they focus on those with high propensities to buy. Traditionally, lead qualification is...
