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HG Insights Wins ‘Sammy’ Award For Outstanding Technology In Sales And Marketing

2023 Sales And Marketing Award (The Sammy) for its best-in-class Technology Intelligence.

HG Insights is proud to announce that it has won The 2023 Sales And Marketing Award (The Sammy) for its best-in-class Technology Intelligence.

Lauded for unmatched “Insights and Analysis,” this win solidifies HG’s position as a leading market and account intelligence provider and authority in Technology Intelligence. Presented by the Business Intelligence Group, The Sammy Awards recognize global leaders, technologies, and organizations creating solutions to overcome the obstacles companies face connecting and collaborating with prospects and customers.

This award is a testament to HG Insights’ market-leading solutions, creativity, and dedication to our customer’s success. 

HG Empowers Customer Success

The success customers find with HG is evidenced by over 200 5-star reviews on G2, the world’s largest and most trusted software marketplace. 

“Over the past year, we have significantly upgraded our product experience, delivering quicker time to value, greater ease of use, and more return on investment to our customers. We have seen increased usage of our product offerings, further validating the fact that our customers are seeing the benefits of our best-in-class Technology Intelligence.”

– Elizabeth Cholawsky, CEO, HG Insights

This summer, HG was also named a Leader in both Marketing Account and Sales Intelligence solutions by G2. Some standout reviews include: 

  • “HG is an integral part of my work and provides cross-functional value”
  • “Great tool for driving revenue growth with data-driven approaches”
  • “Great partner works with your needs — improved understanding of our data” 

The market leader’s dedication to customer success is further solidified by HG being named the ‘Easiest To Do Business With’ in the G2 summer reports. 

Additional customer successes include: 

  • Provided commercetools, a cloud-based commerce platform, with a 150%+ boost in best-fit accounts Identified in the Serviceable Addressable Market (SAM)
  • Enriched 15,000+ accounts for Equinix, the world’s digital infrastructure company 
  • With HG Insights, Snowflake has enabled marketing to refine and strengthen their ICP (Ideal Customer Profile) and proactively target the right companies. As a result, the sales team is better aligned with the ABM strategy with more effective outreach and accelerated sales cycles.

“HG is not just a data provider but with their high-quality staff, they added a level of service that is unparalleled. They helped us ideate and execute on our data-driven insights. They understand our business and our challenges, and the speed of delivery is excellent.” Another significant operator in the information technology space said, “The customer success team at HG are truly great partners helping to drive feature requests, be it more data or more functionality. I don’t find any downsides to using the HG solution.”

– Global technology vendor via G2HG Insights ROI Study


About HG Insights

HG Insights, the provider of data-driven insights to 75% of tech companies in the Fortune 100, is your go-to-market Technology Intelligence partner.

We use advanced insights into Technology Intelligence — on IT spend, technographics, cloud usage, intent signals, Functional Area Intelligence, contract details, and AI maturity — to provide global B2B companies with a better way to analyze markets and target prospects. Our customers achieve unprecedented results in their marketing and sales programs thanks to the indexing of billions of unstructured documents each day with insights into product adoption, usage, spend data, and more to build high-resolution maps of activity across an organization’s entire digital infrastructure to power business decisions with precision and confidence.

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About Business Intelligence Group

The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, business executives—those with experience and knowledge—judge the programs. The organization’s proprietary and unique scoring system selectively measures performance across multiple business domains and then rewards those companies whose achievements stand above those of their peers.

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