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Google Cloud reached $33.1 billion in revenue in 2023, gaining ground in the “Cloud Wars” with Amazon and Microsoft. Discover insights into the types of businesses deploying GCP, the rate of adoption, how much businesses are spending, and more in our latest report.
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Account-based marketing, or ABM, is becoming more popular as marketing and sales try to bridge the gap between their teams and boost ROI. According to
The award recognizes USA’s top 1% of privately held companies SANTA BARBARA, Calif.—HG Insights, the global leader in technology intelligence for IT vendors, announced its
Identifying a $33.2M Security Software Opportunity Within 3 Minutes In this step-by-step video, Matt Mendoza, Account Manager, demonstrates how technology intelligence from HG Insights enabled
Improved Platform performance provides Go-To-Market teams with actionable insights for everything from strategic planning to campaign execution SANTA BARBARA, Calif. — HG Insights, the global
Calculating your Total Addressable Market, or TAM, is a crucial step in the GTM journey for a multitude of reasons. While the primary purpose is
When you’re building a Go-To-Market (GTM) strategy, the only way to properly identify your Ideal Customer Profile (ICP) and increase revenue opportunities is to nail
1 in 5 American adults experience mental illness at some point in their lives, yet more than half don’t seek treatment (MHA, 2022). Barriers
HG Insights is honored to be featured in the ‘Central Coast Best Places to Work 2022’ list by the Pacific Coast Business Times (PCBT). Each
Earth Day is especially close to our hearts… and shores… in Santa Barbara. Living in Santa Barbara certainly keeps the Earth’s natural beauty top
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