When you’re building a Go-To-Market (GTM) strategy, the only way to properly identify your Ideal Customer Profile (ICP) and increase revenue opportunities is to nail down the total market demand
Market Intelligence: Finding A $161.4M Storage Opportunity In Less Than 60 Seconds In this step-by-step video, Scott Smyth, VP Global Sales, illustrates how HG Insights’ unique Market Intelligence tool helped
1 in 5 American adults experience mental illness at some point in their lives, yet more than half don’t seek treatment (MHA, 2022). Barriers to mental healthcare can be
HG Insights is honored to be featured in the ‘Central Coast Best Places to Work 2022’ list by the Pacific Coast Business Times (PCBT). Each year, the publication surveys its
Market Intelligence: Finding a $171.3M Database Management Opportunity In 2 Minutes In this step-by-step video, Augie Buettner, Strategic Account Executive, illustrates how HG Insights’ unique Market Intelligence tool helped one
Earth Day is especially close to our hearts… and shores… in Santa Barbara. Living in Santa Barbara certainly keeps the Earth’s natural beauty top of mind, but it was
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