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Image: When Everyone Has AI, Where Does Competitive Advantage Come From?

October 08, 2026

When Everyone Has AI, Where Does Competitive Advantage Come From?

On October 6, we launched our Contextual Intelligence Platform. Here is why I think this launch matters to you. Every customer I speak with is investing in AI to improve GTM productivity and ultimately exceed...

Image: From Signal to Revenue: How to Get the Most Out of HG Insights Data

From Signal to Revenue: How to Get the Most Out of HG Insights Data

A B2B data enrichment strategy built on batch uploads and quarterly cleanup cycles can't support the speed at which modern GTM teams need to operate. Markets shift between refresh cycles. Buying signals emerge daily. And...

Image: Global IT Spend Forecast 2026: What Enterprise Buyers Are Really Investing In

February 24, 2026

Global IT Spend Forecast 2026: What Enterprise Buyers Are Really Investing In

Global enterprise IT spending is projected to reach $4.96 trillion by 2026, driven by 16.3 million businesses worldwide actively investing in software, services, hardware, and communications, according to HG Insights’ IT Spend Report: The Ultimate...

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Image: Essential AI Sales Tools Used by Modern B2B Revenue Teams

Essential AI Sales Tools Used by Modern B2B Revenue Teams

AI sales tools are software platforms that use machine learning, natural language processing, and predictive analytics to automate prospecting, surface buyer intent signals, coach representatives, and forecast pipeline. They connect to CRM systems to turn...

Image: Understanding Technographics: How Technology Data Powers Targeted B2B Sales Strategies

Understanding Technographics: How Technology Data Powers Targeted B2B Sales Strategies

B2B sales teams are using technographics to collect and analyze data about the technologies organizations use. It’s become one of the most effective ways to sharpen sales targeting, personalize outreach, and outperform competitors. Let’s dig...

Image: 6 Hidden Costs of

6 Hidden Costs of "Dirty" Firmographic Data

Bad data extends beyond bounced emails or incorrect phone numbers. In B2B, outdated firmographic data like company size and industry can create significant costs throughout your organization. HG Insights has over 20 million companies available...

Image: AI-Enabled Sales Prospecting Tools That Help Teams Find Better Opportunities

AI-Enabled Sales Prospecting Tools That Help Teams Find Better Opportunities

AI-enabled sales prospecting is changing how teams think about pipeline generation. Instead of chasing long lists of contacts, modern teams are using data, signals, and AI sales intelligence to identify which accounts actually matter. That...

Image: 7 Competitive Displacement Strategies for Saturated SaaS Markets

7 Competitive Displacement Strategies for Saturated SaaS Markets

New opportunities are rare in the SaaS market these days. To grow, you must actively displace incumbent vendors instead of waiting for companies to seek new tools. Change management is painful. So, to win, it’s...

Image: 5 Questions Your Intent Platform Can't Answer (That Determine Whether You Win)

5 Questions Your Intent Platform Can't Answer (That Determine Whether You Win)

6sense has become a cornerstone of the modern ABM stack. Its AI-driven intent signals help Demand Gen and RevOps teams identify accounts actively researching their category, and that's a real advantage. But the moment a...

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