Influencer Marketing is a collaborative strategy between brands and influencers where the influencer promotes the product or service through their platforms, usually in exchange for payment and free product.
What do we mean by this?
When the cool girl in school wears cargo pants so you go buy cargo pants.
HG has been a strategy thought leader in technology intelligence for over a decade, developing solutions enabling global businesses to out-market, out-sell and outgrow their competition.
