Revenue Growth Intelligence Fabric

FUEL FOR GTM DECISIONING

Revenue Growth Intelligence Fabric

Our unified Revenue Growth Intelligence Fabric offers deep firmographic, technographic, spend, buying center, competitive, and buyer intent data to power GTM analysis in your data warehouses and CRMs or in our platform.

The Most Comprehensive, AI-Driven Source
of Revenue Growth Intelligence

Fragmented, high-level, incomplete, and noisy data leads to costly GTM missteps and failure. Empower B2B leaders and business analysts to work with the industry’s preeminent Revenue Growth Intelligence to accelerate decisive, impactful GTM actions.

Best-in-Class Technographics

Incorporates multi-source and proprietary techniques to detect and analyze behind-the-firewall technology usage, location, intensity, and maturity.

Bottoms-Up Market Sizing

Applies AI/ML methodology to build accurate market sizing data from in-depth, detailed technology install and usage across account locations.

Complete Firmographics

Active scanning and AI/ML analytics provide comprehensive business data covering classification, key attributes, and detailed org hierarchies.

Extensive Categories and Spend

Encompasses the broadest AI/ML-derived technology usage, intensity, maturity, consumption, and contract data for forecasting within markets and accounts.

Contextual Intent

Correlates buyer community actions and buyer intent signals with account-level intent and buying propensity data for precise scoring and targeting.

Extensive Market, Account, and Buyer Intent Data for Actionable GTM Insights

Drive effective GTM plans and execution for scalable pipeline achievement. Our fabric integrates and generates the most pertinent and widest array of data for revenue growth intelligence.

2B

intent records

28B+

source files

200M+

technology installs

10M+

companies

140+

spend categories

100+

countries

6

continents monitored by our sensors

12K+

contract vendors

Say Goodbye to Shallow Data Frameworks

Superior Data Sets

Best-in-class technographics: Access the world's most granular, in-depth understanding of the IT landscape.
Behind-the-Firewall technology detection: We find and assess the most difficult products to detect.
Intensity and locations: Access the scope of product usage by applying the unique Intensity data filter to identify locations and extent of where it is deployed.

Spend forecasting: See how much companies will spend over the next 12 months for more than 140 spend categories, including hardware, software, services, and communications.
Account-level granularity: Discover spending data for individual accounts based on actual revenue potential.
Market sizing: Get a complete, accurate, and detailed understanding of your market; our spend data rolls up from the account to market-level.

Buyer’s journey intent: Applying AI/ML/NLP methods to TrustRadius buyer community activity and other data other sources, our layered intent data identifies bottom-funnel accounts that are actively in-market from research, and selection to evaluation and new install.
Buyer intent: By applying layered intent signals against your ICP and additional technology, intensity and maturity criteria, you can identify when a particular topic is surging its context within best-fit accounts.
Account intent: Applies layered intent signals to identify when, where (location and buying center), and to what extent a company is researching new prouct or a competitive product within best-fit accounts.

AI Maturity Index™: Identify where AI growth is accelerating with a view of AI-specific product adoption by company, locations where adoption is detected, and the strength of these detections.
Data Management Maturity: Detect data lake, data procesing, and data storage infrastructure usage, location, maturity, and intensity that are commonly associated with AI growth and maturity.
AI Intent: Identifies and scores companys' intent, down to the account locations and buying centers, based on buyer product research or evaluation activity as well as related AI intensity and maturity.

Cloud adoption and usage: Get a granular view into cloud product adoption, application-level usage, and use cases. Understand the wallet share of the cloud products a company has already deployed.
Account level consumption: The visibility into cloud infrastructure drills down to specific geographic regions, helping you identify where additional opportunities exist.
Cloud Centricity: Target and prioritize ideal customers based on which Clouds are in their tech stack and the intensity of their usage.

Core account data: Comprehensive dataset containing key business attributes including revenue, employee count, industry, locations, and corporate hierarchy relationships.
Parent-Child Org Hierarchies: We provide detailed organization hierarchy insight to make it easier for you to map accounts and territories.
Dynamic analytics: Firmographic data is actively refreshed using company financial statements, publicly available data, surveys, government documents, and external data.

CUSTOMER STORY

NetApp Depends on
HG Insights Data

How NetApp uses HG Insights’ contract, install, and spend data; account intelligence; and award-winning customer support to win their markets.

“We have found a wealth of use cases—whether we’re looking at spend, install, or contract data—and are super excited about all the new tools coming out.”