Use Case: Converting Open-Source Users to Paid Customers

Use Case: Converting Open-Source Users to Paid Customers

Avoid wasting your sales and marketing teams’ time and effort by identifying free users who are most likely to convert to paid accounts with the click of a button

In this step-by-step video, Luke Walters, Enterprise Account Executive, shows how the HG Platform allows you to create a scoring profile to find the accounts ready to take the leap from free, open-source users and convert them to paid customers. 

 

Creating A Scoring Profile To Convert Open-Source Users to Paid Customers

This video walks you through the capabilities of one specific aspect of the HG Platform — how to create a scoring profile and apply it to accounts with the click of a button — based on tech stack, both complementary and competitor technologies, revenue, employee count, geography, or industry. Then, you’ll learn how to save that scoring profile and apply it to your accounts to target the top-scoring accounts.

Experience HG Insights

Accelerate your go-to-market with HG Insights’ world-leading Technology Intelligence solutions. Drill down from high-level planning decisions to granular, actionable insights on a company-by-company level with the click of a button.

Want to learn more?

This report is powered by HG’s deep proprietary market data and Technology Intelligence.

Schedule a demo with one of our solutions experts to see how you can use HG Insights at your company to accelerate growth!

market intelligence and opp generator use case
Want to dive deeper? Watch another HG Use Case video here—
Share This Post
Subscribe to Our Newsletter Today!
More use Cases From HG

Trusted by Global Business Innovators

Equinix
Five9 Logo
NetApp
commercetools
Hewlett_Packard_Enterprise
Cisco_logo