HG Insights for your
Ideal Customer Profile

Analyze prospect’s technology stack to find your ideal customer

Target Prospects Most Likely To Buy

Focus on the accounts that have the highest propensity to buy and greatest revenue potential for your company. Avoid wasting valuable marketing and sales resources on accounts without adequate budgets or incompatible technology stacks.

Prospects With Highest Propensity to Buy

Find The Best Fit

Does your ideal customer have a multi-cloud strategy, ABM program, or use outdated hardware? Dig into deep insights on how a company operates by seeing what technologies they use.

Drive Sales Productivity

Technology intelligence not only helps you prioritize the accounts and leads with the highest propensity to buy, it also provides key insights into the messages and approaches that will yield best results.

Accelerate Predictable Results

Utilizing data-driven targeting and messaging enables companies to produce more predictable outcomes and a higher ROI from their campaigns and initiatives.

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Full Funnel Solutions

Our suite of solutions allows you to integrate technology intelligence at any stage of your customer journey.

HG Market Intelligence

HG Market Intelligence

Identify the companies with the highest propensity to buy and match your Ideal Customer Profile in every market you operate in.

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HG Insights Platform

HG Insights Platform

Look into global industries, markets, and companies to prioritize accounts and to maximize revenue.

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HG Audience

HG AUDIENCE

Boost lead generation, generate brand awareness, and grow engagement for your digital presence and social campaigns.

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HG for LinkedIn

HG for  LinkedIn

Interact directly with companies using targeted technologies to increase engagement and conversions.

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HG for Salesforce

HG for Salesforce

Review customized tech intelligence alongside your customer relationship management platform’s existing account information.

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What Our Customers Are Saying

– Zak Pines, Vice President of Marketing | Bedrock Data

“We recognize that it’s challenging reaching out to a new audience, but based on the targeting we can do using HG Insights technographics, we saw way above average response through email outreach — open rates, click-through rates, and engagement — in just our first month, which led to some quick sales wins for us”

What Our Customers
Are Saying

Associate Media Director, Top 5 Ad Agency, Data Management & Storage Client

“I tested HG Insights’ Audience segment against several third-party elements and it drove significantly higher CTRs, literally 627% better. It also drove a 16% increase in CTR vs. retargeting too.”

THE HG EXPERIENCE

Our self-service technology intelligence platform lets you
focus on what you do best

Get Your Personalized Demo

Insights That Fuel Growth

World-Class Technology Intelligence To Build World-Class Processes

Ideal Customer Profiling

Use technology and software spend to analyze your top customers and refine your ICP.
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Sales Territory Optimization

Ensure your account executives target regions with prospects most likely to buy.
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Account Scoring & Prioritization

Focus your ABM programs to target and prioritize accounts most likely to buy.
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