Whether you’re working to increase lead generation, generate brand awareness, or grow prospect and customer engagement, our specialized audience segments put your ideal customers within precise reach.
Build custom audiences based on the technologies companies currently use, how much they are spending, and what initiatives and priorities they are operationalizing. Target your competitor’s customers and companies with the biggest relevant budgets.
We also make it easy to deliver these segments directly into leading Data Management Platforms (DMPs) and Demand Side Platforms (DSPs), and social platforms so you can get your message in front of the right decision makers for a more targeted and rewarding ad spend.
Dramatically increase engagements and conversions by hyper targeting messaging that is specific to the exact pain-points and challenges faced by your prospects. Identify key strategic initiatives based on a company’s technology profile and align your messaging to resonate and generate opportunity.
HG has been a strategy thought leader in technology intelligence for over a decade, developing solutions enabling global businesses to out-market, out-sell and outgrow their competition.
