Podcast: How Tech Intelligence Aligns Sales And Marketing
HG Insights CEO, Elizabeth Cholawsky, joins the MarTech Podcast to reveal how technology intelligence can provide your sales and marketing teams with a consistent framework from which to view markets, prospects, and opportunities. This helps both teams create the alignment they need for resource planning, account targeting, and campaign execution.
Podcast: Tech Intelligence Use Cases From Strategy to Execution
HG Insights CEO, Elizabeth Cholawsky, joins the MarTech Podcast to discuss how customers can use technology intelligence to better understand their markets, redefine their ICP, and prioritize their sales and marketing efforts on the markets and prospects that have the highest revenue potential.
Podcast: Why Does Tech Intelligence Matter For B2B Brands?
HG Insights CEO, Elizabeth Cholawsky, joins the MarTech Podcast to talk about how B2B sales and marketing teams can use technology intelligence to grow their business faster.
Riverwood Capital Partners Invests in HG Insights
Riverwood Capital Partners Invests in HG Insights to Fuel Next Phase of Growth Riverwood’s investment underscores HG Insights’ accelerated growth and its future massive opportunity in the $12B Company Intelligence and IT Research markets SANTA BARBARA, Calif. – HG Insights, a global leader in technology intelligence, announced today a significant growth investment from Riverwood Capital. […]
How Propensity Modeling can Accelerate Revenue Growth
In this Master Class, we partnered with TCV, a growth equity firm that provides management teams of growth stage companies with data-driven insights and sector expertise, to deliver a best practices session on propensity modeling for business. In the session, HG Insights and Jessiah Straw, an associate at TCV, covered the following topics: What is […]
Podcast: Mastering Big Data
Joining us is in the MarTech Podcast is Elizabeth Cholawsky, the CEO at HG Insights, which is a platform that uses advanced data science methodologies to process billions of unstructured digital documents to produce the world’s best technology installation information.