Podcast: Technology Intelligence Data-Driven Decision-Making
Technology Intelligence Data-Driven Decision-Making In this episode of the MarTech Podcast, Elizabeth Cholawsky, CEO of HG Insights, reveals how Technology Intelligence enables businesses to gain insights into market trends, competition, empowering decision-makers to make informed choices and solve complex problems. The fastest-growing global businesses are increasingly turning to Technology Intelligence to plan their GTM strategy, […]
HG Insights Wins ‘Sammy’ Award For Outstanding Technology In Sales And Marketing
HG Insights is proud to announce that it has won The 2023 Sales And Marketing Award (The Sammy) for its best-in-class Technology Intelligence. Lauded for unmatched “Insights and Analysis,” this win solidifies HG’s position as a leading market and account intelligence provider and authority in Technology Intelligence. Presented by the Business Intelligence Group, The Sammy […]
IT Spend Report: The Ultimate B2B Market Forecast for 2023
Over 1.5 million businesses will spend $3.7 trillion on IT software, services, communications, and hardware in 2023. IT Spend: An Invaluable Segment of Technology Intelligence to Drive Data-Driven Decisions Insights into IT spend segments are useful at every level of a corporation, from the boardroom to BDRs. With this invaluable segment of Technology Intelligence, leaders […]
HG Use Case: Perfect Your GTM With Contextual Intent
Leverage the power of customer buying patterns with Contextual Intent from HG Insights! In this step-by-step video, Shelby Cleveland, Enterprise Account Executive, demonstrates how her customers use HG’s Contextual Intent tool to target prospects and engage with them early in the buying journey. Intent signals are crucial to set businesses apart in an increasingly digital […]
6 Data-Driven Sales Strategies To Meet Your Growth Plan
“Uncertainty in the market” is a worn-out phrase, but there’s no denying the past three years have been unique, presenting B2B businesses with new challenges for developing successful, data-driven sales strategies. Over the past six to 12 months, there’s been a significant shift in how companies think about growth goals – particularly the objectives handed […]
A Day In The Life Of A Data Analyst
My name is Lisa McCorkell and I’m a Data Analyst at HG Insights. The team at HG Insights has really invested in me to build my skill set over my time here. The day-to-day working environment with the team is really casual, welcoming, and warm. The company values curiosity and innovation — I was supported in […]