According to a recent study, 36% of executives make decisions based on their gut feeling, despite using data on a daily basis. But you can’t
Winning Your Markets Requires More Than A Top-Down Approach To Your Total Addressable Market (TAM) Or Serviceable Addressable Market (SAM). To Win Big, HG Insights’ Most Successful Customers Identify Their Serviceable Obtainable Market (SOM).
In this Master Class, we partnered with TCV, a growth equity firm that provides management teams of growth stage companies with data-driven insights and sector
