ICP Master Class: Pinpoint Your Perfect-Fit Accounts with Technographics
If your pipeline is slowing down, your Ideal Customer Profile (ICP) could be to blame.
A strong pipeline doesn’t come from more accounts; it comes from the right accounts. Our guide walks you through how to identify and score accounts that will truly impact your pipeline. Learn how to build a data-backed ICP and proven scoring framework that evolves with your business.
AI is reshaping nearly every corner of tech. But nowhere is that more apparent than in sales — where emerging AI tools are improving team’s performance and driving revenue growth. Get insights into the key players, emerging trends, and potential disruptors in the Sales AI market in our latest report.
The AI Partner 100 is the definitive list of AI-mature companies, helping you understand which companies are ready to partner with you on your AI initiatives. Find companies that can provide the support you need to be ready for the Artificial Intelligence wave of innovation.
The AI 1000 is the definitive list of AI-ready companies helping you understand a business’ AI maturity, cloud-centricity, and AI interest so you can capitalize on the wave of innovation in Artificial Intelligence.
HG HubSpot Connector is a native integration for bringing the intelligence you need from the HG Insights Platform to your HubSpot CRM. With one integration you can send trusted data to your CRM to use in both the HubSpot Marketing Hub and HubSpot Sales Hub, allowing sales, marketing, and go-to-market teams to confidently engage with their target companies.
Data-driven insights to fuel actionable, and highly effective, execution strategies for Go-To-Market motions
Where are the greatest opportunities for growth?
How do we protect and grow our market share?
Where should I allocate my resources and plan sales territories?
Where are the greatest opportunities for growth?
How do we protect and grow our market share?
Where should I allocate my resources and plan sales territories?
How can we increase pipeline velocity and conversion rates?
What would make our teams more effective?
How can we shorten our sales cycle and improve conversion ratios?
What technologies does a prospect have installed?
Which accounts have the highest propensity to buy?
When, and how, should I engage prospects or existing accounts?
Empower Your Strategy, Product, Marketing, and Sales Teams With Industry-leading Insights
Understand Your Market's Shape, Size, and Share
Create Equitable Territories to Keep Your Reps Happy
and Closing More Revenue
Identify, Score & Target
Your Ideal Customer Profile Accounts
Personalize Your Account Strategy with
Competitive Intel, Spend Forecast, and Buying Center Insights
HG’s data-driven insights fuel actionable, highly-effective, execution strategies for Go-To-Market motions based on data and detected signals from:
HG enables B2B technology-focused companies to perfect their Go-To-Market through self-served, fact-based, and unique technology insights essential for accelerating growth
Make Technology Insights Your Strategic Advantage
Simple Answers To Complex Questions So You Can Cut Through The Noise And Scale With Velocity
Educational and training resources for B2B professionals, including master classes and real-life use case scenarios
If your pipeline is slowing down, your Ideal Customer Profile (ICP) could be to blame.
Discover the Sales AI Landscape in our full report here The Sales and Marketing industry,
View HG’s full report on The Next Generation of Sales AI Artificial intelligence (AI) is
HG is a recognized thought leader in technology intelligence, developing solutions enabling global businesses to businesses to out-market, outsell, and outperform their competition
Pinpointing target accounts is a common challenge for B2B go-to-market teams. How do you figure out which companies are a strong match for your product?
Discover the Sales AI Landscape in our full report here The Sales and Marketing industry, once dominated by just a few companies, has seen an
Key Takeaways: $291 billion in projected IT spend by the Insurance industry in the next 12 months. 49.8% of the Insurance market size for IT
HG has been a strategy thought leader in technology intelligence for over a decade, developing solutions enabling global businesses to out-market, out-sell and outgrow their competition.
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